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Broadband

Benefits for Operators

The rapid expansion of broadband has opened the door to new users and revenues from a whole range of new services. We can help you meet the needs of your customers as they demand faster and more advanced services.
  • Broadband enables new services such as IPTV, video-on-demand, targeted advertising, and enterprise services that give you the competitive edge.
  • New services that improve the user experience through interaction and niche content help you attract new subscribers, reduce churn and increase premium-service uptake.
  • A combined fixed and mobile network gives your customers seamless service while you lower your opex, reduce churn, and gain a competitive advantage.
  • Offering high-speed broadband opens the doors to new user groups such as governmental bodies, healthcare providers and educational institutions.
Broadband Benefits for Operators

In brief/In detail

Providing ubiquitous broadband access gives you the competitive edge. With this kind of access, you can attract a variety of users by offering services that promise a new experience.

You can provide anytime, anywhere access to your customers, from business users working on the go, to hospitals that need broadband to stay connected to a fleet of ambulances. Users look for coverage, quality and price when choosing a broadband provider.

Fixed and mobile solutions for delivering broadband are complementary and will continue to coexist, giving you the opportunity to provide a complete broadband offering. Technologies including HSPA and LTE are the most cost-effective way to provide broadband everywhere, while fixed technologies such as VDSL2 and GPON will, for the foreseeable future, have the advantage in terms of capacity.

People who have access to broadband are already enjoying the benefits offered, but their expectations continue to grow. Understanding consumer needs is a key factor to your success. You will be able to get the most value out of every broadband customer by creating a great user experience that includes secure, reliable, high-quality services such as interactive TV.