Our Managed Thematic Playout service is for channels with very limited live content – or none at all. The service is modular, allowing you to build the perfect Playout package. Our menu of options includes graphics, captions (subtitles), regional opts, voice-over, ad insertion, HD/SD, +1 channels, as well as live inputs and operational models to meet the specific needs of your channel.

OVERVIEW – Managed Thematic Playout

Fully Managed Playout for Pre-recorded Television

If your programming schedules are mostly pre-recorded with minimal live broadcasts, then our Managed Thematic Playout service is for you. The service is modular, allowing you to build a flawless Playout package. Our menu of options incorporate graphics, captions (subtitles), regional opts, voice-over, ad insertion, HD/SD, +1 channels, as well as live inputs and operational models to accommodate the specific requirements of your channel.

Business Challenges

Access to Capital

Building an in-house thematic Playout solution from the ground up requires a significant up-front investment. Instead, you need to be able to find a Managed Thematic Playout service you can trust to provide you with the most innovative and trusted technology on an operational expenditure basis.

Availability of Resources

The resources required for building a Playout center are scarce. It makes more sense to seek a fully managed Playout service that offers instant access to the fullest possible range of resources, on demand.

Equipment Support and Obsolescence

Because of the speed of Playout technology evolution, the risk of resource obsolescence looms large. Rather than having to make continued investments in new technology, Broadcasters can out-task their Playout requirements to a provider who invests on their behalf.

The ericsson Difference

No Capex

You no longer need to make enormous capital investments in building Playout resources. Our Managed Thematic Playout service is offered on an operational expenditure basis.

Skilled and Flexible Crew

Our Playout engineers are highly skilled at managing Playout in the most effective, and cost-efficient manner. There need be no operational distraction whatsoever.

Standardised Yet Configurable

Ericsson offers a standardised portfolio of services, enabling you to benefit from broader cost efficiencies. You’ll be automatically poised to capitalize on the continual development of our platforms. As soon as new functionality has proven itself to be sufficiently robust, we can add it to our offering.

Key Service Facts

A true global market leader, we manage the Playout of over 500 channels worldwide (dynamic, thematic, streaming, regional variations and +1)

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