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Ericsson Business Review - No.3 2009

Ericsson Business Review

A LOOK WHERE VOICE IS GOING

Editorial—Mats Thorén:
Talk is cheap

Revenues from voice – a most valuable service and the very foundation of the telecom industry, are shrinking fast. This is a good starting point in discussing the meaning of value and how it is changing.

In this issue

Cover story: Riding the waves – and understanding what hit us

Carlota Perez has a vision of a golden age, of a broad−based world recovery that harnesses the power of globalization, “green” values and information and communication technologies. This age will be led by production capital and a more active state.

THEME: Goodbye to voice as we know it

Fixed telephony has gone from a manually managed service for the rich to a global computer−controlled switching service that connects more than 1 billion households and offices. This mass market is built around standardization. Will it continue to be so?

THEME: Carrying voice into the future

The question of how to deliver rich voice services over an all−IP network is a difficult one, and a multitude of choices may not be a good thing. LTE makes the choice crucial.

THEME: Find and Connect in the internet age

With internet services set to replace traditional telephony, the value is shifting from the challenge of getting connected to finding your way around a series of gigantic networks.

THEME: Be prepared to give it away

Skype founder Niklas Zennström once scared the living daylights out of the telecom establishment. Today this establishment is doing just fine and Zennström reflects on lessons learned. Things have certainly changed, but not all in the way he expected.

The battle for a unified media market

The online media market is in great need of political reform. Infrastructure players seem to be stuck between the interests of rights holders and consumers as politicians maneuver to find the right balance.

The four strategic questions for broadband

There is huge potential in mobile broadband. But its runaway success is also its weakness. Mobile operators must manage their marketing gas pedal with subtlety.

Keeping the internet open

Regulation must balance the needs of the internet with the needs of the network, keeping the internet free from harmful dominance at any level − not just access.

The recipe for mobile broadband profitability

In less than three years mobile broadband has proven to be a viable business on its own merits. To realize that you must know how to count, account – and handle the threats of overuse.

OPINION 1: Forget network neutrality − Collaboration is the new paradigm

The shackles of the “network neutrality” debate need to be broken. The way forward is to find the right balance of interest between internet players and network operators.

OPINION 2: Let consumers be the judge

With network neutrality regulation, there is a risk of value being lost. There are consumer benefits with both open and managed accesses. They should co−exist