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Ericsson Business Review - No.1 2006

Ericsson Business Review - No.1 2006

Business Review is Ericsson’s global business magazine, focusing on thought leadership and providing a long-term perspective on business strategies in telecommunications.

Networked media: consumers love it, but who will profit?

Tumbling CD sales signals a profound change in consumer behavior. Now the whole media industry needs to get wise to the impact of networked media, a situation that perfectly suites network operators.
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Milking the cash cow

There is great potential for mobile-voice growth despite markets becoming increasingly saturated and competitive. Learn how you can maximize your voice business.
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Squeezing the guy in the middle

Operators come under increased pressure from price erosion on channels and on the other hand new players going for the higher-margin services like media. But there are ways out of this squeeze.
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Proud to be the bit-pipe guy

Eric Gan of eMobile daringly sees mobile data as a viable independent business. His starting point is
that Japanese consumers pay far too much.
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Net neutrality: not as neutral as it sounds

Operators are flexing their muscles in order to change the rules of the internet game. This has met with fierce resistance from internet companies calling for protective legislation in the US.
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Give them a mobile

There is money to be made in providing employees with mobile phones – but it is individual
employees that drive mobileservice uptake within their companies.
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Doing your own thing on the net

Creating digital content in the form of text, images, photos and videos, consumers are fast becoming
producers too, turning them into “prosumers.”
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