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Ericsson Review
Editorial
Written by: Eric Peterson
I spend most of my working hours at the editorial office or at home (I telecommute quite a lot). But occasionally, I also pay a visit to one or another of Ericsson’s research or development centers to meet with authors and to be briefed on various projects. I cherish these visits for the knowledge and contacts they give me, but also (and perhaps more especially) because I always come away feeling totally energized and enthused. Why? Because the people I meet and see are totally energized and enthused. Simply put, they love their work and it shows! This is a side of Ericsson that most people do not get to see. And in my opinion that is a real shame.
When I was a young boy, my father gave me a crystal radio set. Okay, I admit it. I didn’t “get it” at first. The kit was simple and, in terms of esthetics, it was completely plain. Plain boring, I thought. The circuit consisted of an inductor (also called a coil), a variable capacitor, a germanium diode (formerly called a crystal), a filtering capacitor, and a very high-impedance earphone. “This is really odd. Dad seems unusually excited about this project. Could there be more to it than meets the eye? I guess I’d better humor him.” And so, my father and I sat down together and began to assemble my new radio. “No speaker, huh? Nope. Apparently, you have to listen through the earphone. No power cord or place for batteries either. Hey, wait a minute! How does this thing work?” And then my father explained that this radio required no power other than that provided by the transmitting antenna from the radio station. Now that was something different. That was exciting! (Still is for that matter.)
It is this sense of discovery, of wonder, which I first felt as a young boy with a crystal radio set, that has characterized Ericsson since the days of its founder, Lars Magnus. Today, this same feeling continues to fill and invigorate Ericsson employees around the world. It is the fuel in Ericsson’s motor. I have witnessed it in my travels to Canada, Germany, Japan, Singapore, the UK, the USA, and here at home in Sweden, and I am certain that the same holds true for the rest of Ericsson. If you haven’t seen this side of Ericsson before, please take the opportunity to get better acquainted. You won’t be disappointed. Under its cool, Swedish exterior, this company is still bubbling with excitement!
[First published in Ericsson Review no. 02, 2002]
I spend most of my working hours at the editorial office or at home (I telecommute quite a lot). But occasionally, I also pay a visit to one or another of Ericsson’s research or development centers to meet with authors and to be briefed on various projects. I cherish these visits for the knowledge and contacts they give me, but also (and perhaps more especially) because I always come away feeling totally energized and enthused. Why? Because the people I meet and see are totally energized and enthused. Simply put, they love their work and it shows! This is a side of Ericsson that most people do not get to see. And in my opinion that is a real shame.
When I was a young boy, my father gave me a crystal radio set. Okay, I admit it. I didn’t “get it” at first. The kit was simple and, in terms of esthetics, it was completely plain. Plain boring, I thought. The circuit consisted of an inductor (also called a coil), a variable capacitor, a germanium diode (formerly called a crystal), a filtering capacitor, and a very high-impedance earphone. “This is really odd. Dad seems unusually excited about this project. Could there be more to it than meets the eye? I guess I’d better humor him.” And so, my father and I sat down together and began to assemble my new radio. “No speaker, huh? Nope. Apparently, you have to listen through the earphone. No power cord or place for batteries either. Hey, wait a minute! How does this thing work?” And then my father explained that this radio required no power other than that provided by the transmitting antenna from the radio station. Now that was something different. That was exciting! (Still is for that matter.)
It is this sense of discovery, of wonder, which I first felt as a young boy with a crystal radio set, that has characterized Ericsson since the days of its founder, Lars Magnus. Today, this same feeling continues to fill and invigorate Ericsson employees around the world. It is the fuel in Ericsson’s motor. I have witnessed it in my travels to Canada, Germany, Japan, Singapore, the UK, the USA, and here at home in Sweden, and I am certain that the same holds true for the rest of Ericsson. If you haven’t seen this side of Ericsson before, please take the opportunity to get better acquainted. You won’t be disappointed. Under its cool, Swedish exterior, this company is still bubbling with excitement!
[First published in Ericsson Review no. 02, 2002]
