Looking from divergent perspectives, Telecom Report asks whether cultures
are coming together around mobile phone use. A research scientist talks
about what remains different as well as how Americans and Japanese are
starting to use mobile phones in a global manner.
The cultural factor (11:12 min, subtitled)
Japan has long been the place to watch for mobility. Here's how habits have evolved in Japan and why the television may be even more important in the near future.
Americans are catching on to mobility, but they want to hang on to the comfort of a big screen and the standard keyboard. How will they cope as mobility becomes more commonplace in the US?
A new, extensive report from Ericsson ConsumerLab shows that operators and vendors would gain from working a lot more with segmentation.
Richard Ling is a sociologist and senior researcher for Telenor. His latest book and research concentrates on the impact of mobile phones on society. Ling says: "Culture and how it affects people's use of telecom is a complex question. Regulatory, technical and economic issues, as well as socio-demographic issues, play an important role. "