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        <title>Ericsson - Telecom Report Podcasts</title>
        <link>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/index.shtml</link>
        <language>en-us</language>
		<lastBuildDate>Thu, 29 Oct 2009 13:30:00 GMT</lastBuildDate>		
        <copyright>&#xA9; 2007 Copyright</copyright>
        <itunes:subtitle>A regular video magazine providing unique insights into the telecom business</itunes:subtitle>
        <itunes:author>Ericsson</itunes:author>
        <itunes:summary>Telecom Report - Ericsson's regular video magazine providing unique insights into the telecom business</itunes:summary>
        <description>Telecom Report - Ericsson's regular video magazine providing unique insights into the telecom business</description>
        <itunes:owner>
            <itunes:name>Ericsson</itunes:name>
            <itunes:email>editorial.services.web@ericsson.com</itunes:email>
        </itunes:owner>
        <itunes:image href="http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcast/images/tr_film_pod_172x171.jpg"/>
        <itunes:category text="Technology"></itunes:category>


        <item>
            <title>Film</title>
            <itunes:author>Ericsson</itunes:author>
	    <itunes:summary>In this Telecom Report we look at the world of film and discuss the new distribution possibilities that the Internet has created. From old favourites like YouTube to new entrants like Voddler, Vimeo and One Swarm, we investigate if these channels represent a real opportunity for young and old film makers alike.</itunes:summary>
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            <pubDate>Thu, 29 Oct 2009 13:30:00 GMT</pubDate>
            <itunes:duration>9:18</itunes:duration>
            <itunes:keywords>Telecom Report, Vimeo, YouTube, One Swarm, SMPTE, Digital Cinema Society, Film, Voddler, Mattias Hjelmstedt, Angelo D’Lessio, Tomas Isdal, </itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item> 


        <item>
            <title>The Future of Telecoms</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Generation Gap</itunes:subtitle>
	    <itunes:summary>In this Telecom Report we look at the growing gap between analogue values and digital values. And between digital natives and digital immigrants. We look at how these differences in values are affecting the media industry and in particular the distribution of newspapers in both print and digital form.</itunes:summary>
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            <pubDate>Fri, 4 Sep 2009 14:30:00 GMT</pubDate>
            <itunes:duration>9:29</itunes:duration>
            <itunes:keywords>Telecom Report, DK, MediaSnackers, Brit Stakston, JMW Communications, JMW Kommunikation, Google, Stina Honkamaa, generation gap, newspapers, new media, Rupert Murdoch</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item> 


        <item>
            <title>The Future of Telecoms</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Digital Advertising and Marketing</itunes:subtitle>
	    <itunes:summary>Telecom Report continues to unravel what will make users and business tick in years to come. In this second part of the Future of Telecoms, we look at what goes on in the world of digital advertising and marketing. What will happen with handsets, ads and operators?</itunes:summary>
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            <pubDate>Wed, 1 Jul 2009 17:30:00 GMT</pubDate>
            <itunes:duration>9:58</itunes:duration>
            <itunes:keywords>Telecom Report, digital, mobile, advertising, marketing, ads, business models, consumers, Berghs School of Communication, Farfar Academy, Jane Zweig, Stefan Moritz, Pär Lager, Google, Stina Honkamaa, Yahoo, Mark Rabe</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item> 

        <item>
            <title>The Future of Telecoms</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Where is the telecoms industry heading?</itunes:subtitle>
	    <itunes:summary>In the next three shows Telecom Report tries to unravel the question of the future of telecoms. What content will we access? How will we access that content? What will happen with digital advertising, handsets and operators? How will we spend our money? And how will telcos make money? In this first show, we look at consumers and business models.</itunes:summary>
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            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/tr_future_of_telecoms_itunes.m4v</guid>
            <pubDate>Mon, 11 May 2009 17:30:00 GMT</pubDate>
            <itunes:duration>11:34</itunes:duration>
            <itunes:keywords>Telecom Report, business models, network, 3UK, Hutchison, Telstra, Sol Tujillo, Christian Sallbaing, communication, INQ1, Facebook, Jane Zweig, Karl Mallon, Climate risk, Spotify, streaming, music </itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item> 


        <item>
            <title>Social media</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Telecom Report looks at the impact that social-networking sites are having both on young users and companies.</itunes:subtitle>
	    <itunes:summary>Social media is playing an increasingly significant role in linking people globally. There is literally a myriad of sites out there all connecting millions of independent users around the world.</itunes:summary>
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            <pubDate>Mon, 23 Feb 2009 17:20:00 GMT</pubDate>
            <itunes:duration>10:51</itunes:duration>
            <itunes:keywords>Telecom Report, social media, network, young people, online relationships, communication, Facebook, corporate, company, social media, marketing, Fiskars, online TV, product development.</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item> 
        

        <item>
            <title>The Changing Face of Music</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>In this final Telecom Report for 2008 we investigate the emergence of a new music industry </itunes:subtitle>
	    <itunes:summary>New music and new technologies have always propelled the record industry into more lucrative markets. But is that time over? How is the record industry handling illegal MP3 file sharing and what new business models await those who are embracing the reach of the Internet and the marketing power of the mobile phone?
In this final Telecom Report for 2008 we investigate the emergence of a new music industry and talk to artists, new service providers, traditionalists and industry analysts, who agree that the record industry is dying but the music industry is thriving.</itunes:summary>
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            <pubDate>Fri, 19 Dec 2008 16:50:00 GMT</pubDate>
            <itunes:duration>10:51</itunes:duration>
            <itunes:keywords>Telecom Report, Dave Kusek, Berklee College, Pandora, Tim Westergren, Lastfm, Internet radio, Sony Ericsson, Martin Blomkvist, Chris Cook, IFPI, Blowsight, Unlimited Media, the future of music</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item> 


        <item>
            <title>Telstra Calling Australia</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>The world's fastest and largest 3G network</itunes:subtitle>
	    <itunes:summary>In late 2006, Telstra Australia turned on the world's fastest and largest 3G network, covering nearly 99 percent of Australia's population. Nearly two years later, Telecom Report looks at the technology's impact on the country and in what new directions Telstra is moving.</itunes:summary>
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            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TR_australia_full_program_POD.m4v</guid>
            <pubDate>Tue, 18 Nov 2008 17:20:00 GMT</pubDate>
            <itunes:duration>13:21</itunes:duration>
            <itunes:keywords>Breast Screen Australia, Breast Screen Tasmania, 3G, Telstra, Gail Raw, Cancer Screening and Control Services, Telstra Country Wide, Geoff Booth, NextG, Telecom Report</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item> 


        <item>
            <title>Corporate Social Responsibility</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>What is CSR?</itunes:subtitle>
	    <itunes:summary>What is CSR? Many companies commonly use it as part of their business strategies, but is establishing such a program really a good deed or purely a marketing technique? In this Telecom Report we look at CSR projects in Australia, Turkey and Rwanda.</itunes:summary>
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            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TR_csr_full_program_POD.m4v</guid>
            <pubDate>Mon, 22 Sep 2008 14:00:00 GMT</pubDate>
            <itunes:duration>11:36</itunes:duration>
            <itunes:keywords>Telstra, Australia, Turkcell, Rwanda, MTN, Europe, Telecom Report</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>        

<item>
            <title>A Sporting Chance</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>How is telecommunications bringing the game to the palm of your hand?</itunes:subtitle>
	    <itunes:summary>How is telecommunications bringing the game to the palm of your hand? And how close to the game can you really get? Telecom Report this month investigates how huge sporting events are impacting injury prevention, mobile communications and digital music.</itunes:summary>
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            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TR_sporting_chance_POD.m4v</guid>
            <pubDate>Wed, 09 Jul 2008 15:00:00 GMT</pubDate>
            <itunes:duration>09:55</itunes:duration>
            <itunes:keywords>telecommunications, prevent injuries, sporting event, mobile communications, Europe, Telecom Report</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item> 
<item>
            <title>Give a Little Bit</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Sharing content with friends across the street or colleagues across the globe.</itunes:subtitle>
	    <itunes:summary>Sharing content with friends across the street or colleagues across the globe has become an integral part of our daily lives. “Generation C” (for Content) demands quick anytime-anywhere access via rich, mobile environments.</itunes:summary>
            <enclosure url="http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRMM_FullProgram_ITUNES_v2.m4v" length="73047496" type="audio/x-m4v"/>
            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRMM_FullProgram_ITUNES_v2.m4v</guid>
            <pubDate>Wed, 07 May 2008 11:30:00 GMT</pubDate>
            <itunes:duration>09:53</itunes:duration>
            <itunes:keywords>youth, mobile, Turkey, Turkcell, connectivity, entertainment, multimedia,emotional,DLNA, mobile, consumer electronics, Digital Living Network Alliance, Tilgin, Sony Ericsson, broadband, Telecom Report</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item> 			
        <item>
            <title>Family Matters</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Free mobile for teenagers, peace of mind for parents and smarter homes for taking care of the elderly. All in this month’s Telecom Report – Family Matters.</itunes:subtitle>
	    <itunes:summary>Free mobile for teenagers, peace of mind for parents and smarter homes for taking care of the elderly.</itunes:summary>
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            <pubDate>Thu, 13 Mar 2008 11:30:00 GMT</pubDate>
            <itunes:duration>09:38</itunes:duration>
            <itunes:keywords>teenagers, targeted advertising, Blyk, KidFind, kids, tracking,smart homes, elderly, Ericsson, Telecom Report</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item> 		
        <item>
            <title>Search and Locate</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Location-based services and the broad idea of ‘search’ both represent a huge opportunity for developers in the telecommunications industry. Telecom Report surveys CEOs of three companies developing search solutions.</itunes:subtitle>
	    <itunes:summary>Open a web browser and chances are good you’re looking at a search engine. Open a mobile web browser and you’ll come to a portal.  Developers and trend-watchers argue that search is the new starting point for mobile searches – indeed, for mobile internet usage to skyrocket.  See applications from the car and how a connected treasure hunt has become a huge online community in Telecom Report: Search and Locate.</itunes:summary>
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            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TR_Search_Locate_POD.m4v</guid>
            <pubDate>Thu, 14 Feb 2008 11:30:00 GMT</pubDate>
            <itunes:duration>09:08</itunes:duration>
            <itunes:keywords>Mobile search, GPS, Positioning, Location-based services, LBS, Ericsson, Telecom Report</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>        
        <item>
            <title>Politics</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Telecom Report examines the online political scene – how connected voters are more active and how candidates therefore have to be on the campaign trail online as well as on the real road.</itunes:subtitle>
	    <itunes:summary>Politics are changing with the ever-connected society.  Telecom Report looks at it from three angles: candidate and voter behavior in America; governance and voting moving online in Estonia.</itunes:summary>
            <enclosure url="http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRPolitics_POD.m4v" length="118351159" type="audio/x-m4v"/>
            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRpolitics_POD.m4v</guid>
            <pubDate>Fri, 21 Dec 2007 11:30:00 GMT</pubDate>
            <itunes:duration>09:42</itunes:duration>
            <itunes:keywords>Online campaigning, Youtube, debate, Online voting, e-governance, internet voting, i-voting, 3G, Ericsson, Telecom Report</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>        
        <item>
            <title>The Green Show</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>See how green telecoms have already been running in Morocco and India, as well as how operators are keen to have a strong and active strategy as regards corporate responsibility and sustainability.</itunes:subtitle>
	    <itunes:summary>How green is your business?  The question is coming to more businesspeople than ever – in all industries.  The telecommunications industry is particularly well-suited to run green business and make green services available to the general public.</itunes:summary>
            <enclosure url="http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TR_green_POD.m4v" length="105178644" type="audio/x-m4v"/>
            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TR_green_POD.m4v</guid>
            <pubDate>Mon, 10 Dec 2007 11:30:00 GMT</pubDate>
            <itunes:duration>08:39</itunes:duration>
            <itunes:keywords>Solar power, telecoms, Green business, Corporate, responsibility, Sustainability, Maroc, IDEA, India, Biodiesel, 3G, Ericsson, Telecom Report</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>        
        <item>
            <title>India</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>As one of the world's most populous countries, India is facing a future of tremendous telecom growth.</itunes:subtitle>
	    <itunes:summary>Only China and the US have more mobile phone users, but India is growing by millions of new subscribers every month and is catching up quickly. There is continuous expansion in both mobile and broadband networks to cater for growing demand, particularly from young users and enterprises.</itunes:summary>
            <enclosure url="http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TR_india_POD.m4v" length="131125179" type="audio/x-m4v"/>
            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TR_india_POD.m4v</guid>
            <pubDate>Tue, 23 Oct 2007 17:30:00 GMT</pubDate>
            <itunes:duration>10:43</itunes:duration>
            <itunes:keywords>India, Ericsson, Mobile, TV, movie, enterprise, solution, emerging, market, Telecommunications, Telecom, Internet</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>        
        <item>
            <title>Interactive Entertainment</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Experts from global media conglomerates as well as entertainment big-shots like NBC Universal and MTV weigh in on how interactivity is a key ingredient in their entertainment menus.</itunes:subtitle>
            <itunes:summary>However you’re entertained anymore, whether at home or on the go, the key ingredient these days is yourself.  People are more willing and able to influence their entertainment than ever before thanks to the telecoms network. This Telecom Report looks at interactivity in entertainment.</itunes:summary>
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            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TR_interactive_POD.m4v</guid>
            <pubDate>Tue, 18 Sep 2007 16:01:00 GMT</pubDate>
            <itunes:duration>10:20</itunes:duration>
            <itunes:keywords>Mobile television, Personalized advertising, Ericsson Telecom Report, Interactive television, Interactivity, telecom, entertainment</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>        
        <item>
            <title>Online Communities</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Online Communities - A look at what communities offer operators in terms of business opportunities, on fixed and mobile networks.</itunes:subtitle>
            <itunes:summary>Build a community, revenues will come. Find out why people flock to virtual communities and how operators are responding by providing services on both fixed and mobile networks. Also, a look at how the economics of virtual and real worlds should be separate, yet cross over.</itunes:summary>
            <enclosure url="http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TR_online_communities_POD.m4v" length="99361910" type="audio/x-m4v"/>
            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TR_online_communities_POD.m4v</guid>
            <pubDate>Fri, 06 Jul 2007 10:27:00 GMT</pubDate>
            <itunes:duration>8:08</itunes:duration>
            <itunes:keywords>Ericsson, Mobile Devices, Fixed Networks, Online Communities, Second life, Lunarstorm</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>        
        <item>
            <title>Machine-to-machine communications</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Machine-to-machine communications - Telecom Report looks at how m2m technology helps in matters of health, finance and security.</itunes:subtitle>
            <itunes:summary>Imagine a tool that delivers information when and how it should, without having to be prompted personally.  That’s reality in many areas of life, and it’s called machine-to-machine communications. This Telecom Report looks at how m2m technology helps in matters of health, finance and security.</itunes:summary>
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            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TR_M2M_POD.m4v</guid>
            <pubDate>Fri, 01 Jun 2007 09:42:00 GMT</pubDate>
            <itunes:duration>10:59</itunes:duration>
            <itunes:keywords>Ericsson, Mobile Devices, Network, Operators, Medical, health care, Finance, Security</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>        
        <item>
            <title>Broadband Revisted</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Broadband Revisted - A check back on projects examined in an earlier Telecom Report</itunes:subtitle>
            <itunes:summary>In Broadband Revisisted, Telecom Report returns to Brussels to meet leaders of the Multi-Service Access Everywhere project (MUSE), which intends to standardize networks to ensure broadband reaches every European citizen. Then, a closer look into the community of Tranas which invested in broadband for all and is now seeing healthy returns.</itunes:summary>
            <enclosure url="http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/BBRpod.m4v" length="127706297" type="audio/x-m4v"/>
            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/BBRpod.m4v</guid>
            <pubDate>Tue, 24 Apr 2007 11:02:00 GMT</pubDate>
            <itunes:duration>11:02</itunes:duration>
            <itunes:keywords>Ericsson, Mobile Devices, Broadband, MUSE, Network, Operators, Brussels, health care</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>        
        <item>
            <title>Journalism</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Journalism - it´s all-new news.</itunes:subtitle>
            <itunes:summary>Telecom Report looks into the news industry and how it has changed, thanks to recent progress in telecommunications technology.</itunes:summary>
            <enclosure url="http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRJournoPOD.m4v" length="127706297" type="audio/x-m4v"/>
            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRJournoPOD.m4v</guid>
            <pubDate>Wed, 14 Mar 2007 10:00:00 GMT</pubDate>
            <itunes:duration>08:30</itunes:duration>
            <itunes:keywords>Ericsson, Mobile Devices, Journalism, News, Web, TV, BBC, CNN, Reprter, Network, Operators</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>        
        <item>
            <title>Traditional Industry</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Traditional Industry - Telecommunications solutions can appear where you least expect them.</itunes:subtitle>
            <itunes:summary>This Telecom Report takes you to a pig farm, a utlity company in Brazil, and a Swedish sewing machine factory to find out how traditional industries go online to secure their futures.</itunes:summary>
            <enclosure url="http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRTradIndustryPOD.m4v" length="127706297" type="audio/x-m4v"/>
            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRTradIndustryPOD.m4v</guid>
            <pubDate>Fri, 09 Feb 2007 10:00:00 GMT</pubDate>
            <itunes:duration>10:31</itunes:duration>
            <itunes:keywords>Ericsson, Mobile Devices, Traditional Industry, GPS, Pigs, Brazil, Light, Mobile office, Orange, Network, Operators, Iberico hams,University of Extremadura, Remotex, SSAB, Husqvarna Viking</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>        
        <item>
            <title>Gadgets</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Gadgets - how the latest gadgets thrill both consumers and operators.</itunes:subtitle>
            <itunes:summary>See everything from what drives the market to what drives your car in the future.</itunes:summary>
            <enclosure url="http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRGadgetsPOD.m4v" length="103701339" type="audio/x-m4v"/>
            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRGadgetsPOD.m4v</guid>
            <pubDate>Fri, 12 Jan 2007 10:00:00 GMT</pubDate>
            <itunes:duration>8:34</itunes:duration>
            <itunes:keywords>Ericsson, Mobile Devices, Cellphone, Gadgets, Girls, Women, Vehicles, Cars, Navigation, Fingerprint, Authentication, HUD, Projection, Multi-tasking, Interactivity, HID, Golf, Swing, Gyrosensor, Consumer, Network, Operators</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>        
        <item>
            <title>The Digital Life</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Digital Life - how mobiles are empowering us to take remote control.</itunes:subtitle>
            <itunes:summary>Doing the laundry, paying for your train ticket, even writing your blog - all from your mobile handset.</itunes:summary>
            <enclosure url="http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRDigitalLifePOD.m4v" length="68017109" type="audio/x-m4v"/>
            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRDigitalLifePOD.m4v</guid>
            <pubDate>Mon, 04 Dec 2006 10:00:00 GMT</pubDate>
            <itunes:duration>5:41</itunes:duration>
            <itunes:keywords>Ericsson, Mobile Devices, Cellphone, Digital Life, Digital Culture, Computer, PC, TV, Remote Control, Connections, Multi-tasking, Laundry, Cooking, Dishwasher, HVAC, lighting, security, Tokyo, Time filler, Downloadable Coupons, Checking Weather, Maps, Train ticketing, Timetables, Emailing, Texting</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>        
        <item>
            <title>Fine Culture</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Telecoms technology is providing the fine arts world with new tools to create, perform and distribute culture.</itunes:subtitle>
            <itunes:summary>This video podcast demonstrates how science and art are coming together to take creativity to new levels.</itunes:summary>
            <enclosure url="http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRFineCulturepod.m4v" length="64497736" type="audio/x-m4v"/>
            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRFineCulturepod.m4v</guid>
            <pubDate>Wed, 11 Oct 2006 09:00:00 GMT</pubDate>
            <itunes:duration>10:29</itunes:duration>
            <itunes:keywords>Culture, Arts, Telecoms, N.E.R.D., Images, B.T. Group, Performance, Futurologist, Opera House, Concert Hall, Madonna, New York Philharmonic Concert, DG Concert Series, Record Companies, Mobile Phone Filmmakers, DV8 Films, SMS Sugarman, Mobile Media Content,  Vodacom, Ericsson Mobility World, Deutsche Grammophon</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>
        <item>
            <title>The Players</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Gaming on the move - how mobiles are already rewriting the rules.</itunes:subtitle>
            <itunes:summary>Who are the major new players in the mobile gaming market? You may be in for a surprise!</itunes:summary>
            <enclosure url="http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRGamingpod.m4v" length="52182900" type="audio/x-m4v"/>
            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRGamingpod.m4v</guid>
            <pubDate>Mon, 04 Sep 2006 15:00:00 GMT</pubDate>
            <itunes:duration>8:28</itunes:duration>
            <itunes:keywords>Ericsson, Mobile Gaming, Time Killers, Sudoku, Multiplayer, Connected, 3G games, flat rate subscriptions, movie TV themes, Java, J2ME, Score Posting, Mobile Gaming Portals, Pervasive gaming, hard-core, console games, PC games, carriers.</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>
        <item>
            <title>Security and Safety</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>New communications solutions that save time, money...and lives.</itunes:subtitle>
            <itunes:summary>From armies to airports to ambulances, communications are playing an ever more important role.</itunes:summary>
            <enclosure url="http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRSecuritySafety.m4v" length="65683032" type="audio/x-m4v"/>
            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRSecuritySafety.m4v</guid>
            <pubDate>Thu, 20 Jul 2006 09:30:00 GMT</pubDate>
            <itunes:duration>10:36</itunes:duration>
            <itunes:keywords>Ericsson, Army, Navy, Air force, Police, Fire brigade, Ambulance, Smoke divers, Coast guard, Emergency service, Airport, co-ordination, SOS Alarm, 112, 999, ICE, Service oriented architecture, Agility, Sharing, Commercial network.</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>
        <item>
            <title>Closer to the field</title>
            <itunes:author>Ericsson</itunes:author>
            <itunes:subtitle>Soccer. Sailing. Skiing. Mobile operators take up their positions.</itunes:subtitle>
            <itunes:summary>This video podcast demonstrates how timing is essential if operators wish to 'score' with the latest mobile sports services.</itunes:summary>
            <enclosure url="http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRSportsipod.m4v" length="64497736" type="audio/x-m4v"/>
            <guid>http://www.ericsson.com/ericsson/corpinfo/publications/telecomreport/podcasts/media/TRSportsipod.m4v</guid>
            <pubDate>Mon, 26 Jun 2006 09:00:00 GMT</pubDate>
            <itunes:duration>10:29</itunes:duration>
            <itunes:keywords>Ericsson, Soccer, Sailing, Skiing, Telecoms, Mobile Services, Highlights, Goals, Updates, Scores, Music, Pictures, Replays, Ringtones, Network, UMTS, HSPDA, Portal, Broadband, Live, World Cup, Holland, Brazil, Germany, Sweden, Operators, Vodafone</itunes:keywords>
            <itunes:explicit>no</itunes:explicit>
        </item>
    </channel>
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