Ericsson activities BBWF Europe 2007

Ericsson activities

Ericsson Consultancy Lounge

Visit the Ericsson Consultancy Lounge for a unique experience, tailored to each customer's individual needs by our teams of business builders. Their comprehensive understanding of the complete Ericsson portfolio will help each client explore the best ways to differentiate their business.

The following demo portfolio will be on display:

IPTV (commercial solution over VDSL2)/Mobile TV
GPON/VDSL2 - Fiber Deep Access (HW)
HSPA
Connected Home demo - describes how the FSB network supports converged services and convenience (DLNA)
IMS Multimedia telephony (IMT 3.0) featuring Multi-access Extension
Redback - Smartedge, edge access
TANDBERG - IPTV

Location: Estrel Convention Center, Stand 3010

Opening hours
Tuesday, October 9: 12.00-19.00
Wednesday, October 10: 12.00-19.00
Thursday, October 11: 10.30-14.30

An "Inspiring Evening" with Ericsson

Welcome to the unique surroundings of the German Technical Museum in Berlin, where a combination of entertainment and education is planned for Tuesday, October 9. Meet enlightening speakers as well as Ericsson executives and experts. Take the chance to get new inspiration from things you never expected to get inspiration from. We invite you to a pleasant evening with Ericsson.

Date: Tuesday, October 9
Time: 17.30-24.00
Location: German Technical Museum in Berlin
Invitation only. For registration, contact your Ericsson contact person.

Ericsson speakers at the Conference

Monday October 8
17.00-18.30	A1: Mobile TV and Interactive Advertising Chair: Kurt Sillén, Vice President, BU Multimedia, Ericsson
17.00-18.30	A3: Operationalizing IPTV and Content-Based Offerings: Service Fulfillment for the Application Age Speaker: Stefan Åberg, Strategic Solution Manager, BU Global Services, Ericsson

Tuesday October 9
14:00- 15.30	B6: FTTx, XPON: who wins? Speaker: Don McCullough, Vice President Marketing Entrisphere, Ericsson B7: Services for Mobile Broadband Networks Speaker: Andreas Teubner, VP Marketing and Business Development, Ericsson

Wednesday October 10
09.00-10.30	D3: New Consumer Trends - The Evolution of TV Chair: Erik Kruse, Senior Expert, Consumer Behavior, BU Networks, Ericsson
14.00-15.30	E4: Driving Broadband Uptake Beyond Early Adopters and Copper Line Chair: Peter Linder, Director, Network Strategies, BU Networks, Ericsson Speaker: Martin Ljungberg, Director Government & Industry Relations, BU Networks, Ericsson

Thursday October 11
14.30-16.00	G2: The Connected Home - Leveraging the Potential of IMS Speaker slot: Thomas Näsström, Director Portfolio Development, BU Multimedia, Ericsson
14.30-16.00	G3: IPTV and Internet Video: Competitive or Complimentary? Chair: Young-Sae Song, Director, Corporate Marketing, Redback Networks