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2006
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IP telephony and Contact center
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Ericsson MX-ONE and Solidus eCare
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Europe
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Denmark
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Bestseller is an international fashion business in Ringkøbing, Denmark. It was founded in 1975 and today over 13,000 employees design, develop, market and sell the company’s products on the world market. Bestseller launches collections of designer wear for men, women and children in Europe, the Middle East, China and Canada every year, distributing through chain stores and wholesalers.
The family owned business is developing rapidly with continuous geographic expansion and an annual growth of over 25 percent. The company is facing a period of dynamic growth and with over 1,800 stores in 30 countries and offices around the world, it is crucial to have a telecommunications system that can keep pace. Bestseller aims to be the world’s ‘biggest small business’, as well as ensuring that customers, employees and other partners experience the level of communication and accessibility achievable with a small business.
Regnar Knudsen, IT Director, Bestseller explains: “We want proximity to our customers and suppliers, as well as between our employees. Having a worldwide presence places tremendous demand on internal and external communications, which is why telephony is a very important tool for us. Communication creates nearness.”
Read the Success Story
- English (PDF)
- Danish (PDF)
