News Center

• The latest generation to enter the workforce – the Millennials – is believed to have a great impact on future working life
• A new study from Ericsson ConsumerLab shows that Millennials think personal communication during work hours is a right not a benefit
• Young professionals have high expectations to stay connected at work and have different expectations on communication tools and work life in general

According to a ConsumerLab study: Almost half of Estonian pupils use school computers for leisure activities. Many pupils also bring their own mobile phones and tablets to school to use for study purposes. This bring-your-own-device behavior blurs the boundary between leisure and school work.

Niklas Heyman Rönnblom, Senior Advisor at Ericsson ConsumerLab shares insights about consumer’s TV & Video behaviors and priorities.

Megacities may be congested and complex but they are also among the planet’s most exciting places to live. They have proven effective in stimulating creativity, innovation and economic development; factors that often lead to improved quality of life.

Personal information is known as the “oil” of the 21st century. The digital and mobile revolution has brought possibilities to monetize personal information to develop new personalized services and to create new revenue streams. A new report from Ericsson ConsumerLab shows that consumer awareness of how their information is being shared is still low but anonymous big data is rarely perceived as a big issue.

Legions of dedicated fans pack out racing tracks across the US during the annual NASCAR calendar. How is Ericsson helping to give them the ultimate event experience?

New findings from Ericsson ConsumerLab have underlined the crucial role of good connectivity and network quality in smartphone user experience and operator loyalty.

Ericsson ConsumerLab has identified some of the most important consumer trends for the coming year.