AR - it’s reality, only better

Augmented reality. Sounds futuristic, right? Fact is augmented reality, or AR, is fast becoming an integral part of living in a networked society. AR is like looking at the world through bionic eyes. From the browser on your smartphone, you can buy tickets while looking at a movie poster, see the ingredients for the meal you are about to order or find the location of the nearest bathroom. It’s about making life easier, by placing layers of digital information on top of a physical reality. And it is not just a thing of the future. AR is reality today – just better.

Tweets

  • RT @TechMinock: iTunesU Course Transform Learning with #AugmentedReality https://t.co/61sk7iMm6u #iTunesU #ADEchat #ADEdu @Techbradwaid #IC…

    Retweeted by @Kelley123063

    2 minutes ago

  • RT @PritishSocial: @RuchiraSc A giant screen with #AugmentedReality characters n pushing a car when it crosses the white line, will be enga…

    Retweeted by @WeAreBangalore

    3 minutes ago

  • @RuchiraSc A giant screen with #AugmentedReality characters n pushing a car when it crosses the white line, will be engaging #SMWBangalore

    4 minutes ago

  • So @vuforia cast out developers while @metaio and @wikitude pick up the scraps and say thankyou. Well done, #AugmentedReality companies #biz

    6 minutes ago

  • RT @TechMinock: iTunesU Course Transform Learning with #AugmentedReality https://t.co/61sk7iMm6u #iTunesU #ADEchat #ADEdu @Techbradwaid #IC…

    Retweeted by @Techbradwaid

    7 minutes ago

  • Дополненная реальность от нашей студии. 😎 #ar #augmentedreality #дополненнаяреальнос http://t.co/pAitwQPETY

    10 minutes ago

  • Very cool use case: @IBM and Tesco test #AugmentedReality #mobile app: http://t.co/5kuhsi4mbD #AR

    31 minutes ago

  • I'm hiring: Sales Specialist - Augmented Reality in London, United Kingdom http://t.co/iH1b2j6Ato #augmentedreality

    34 minutes ago

  • ??? "@j_Vm: Prigitale Produkte bei Gräfe&Unzer: Die erste #AugmentedReality App im Ratgebersegment. Scannen des Essens möglich."

    39 minutes ago

  • RT @TechMinock: My 1st iBook!A New Dimension to Learning #AugmentedReality in Education http://t.co/dUgae5zDHx #ADEdu #iPadEd #ICE15 http:/…

    Retweeted by @matthewatcoach

    40 minutes ago

  • RT @Chromville: See you at @4YFN_MWC @MWC_Barcelona! We will be at @ICEX_ @SpainTC stand (exhibitor 29) next week #cc @airbnb_es #Augmented…

    Retweeted by @PTR_imascono

    40 minutes ago

  • Viaggi nel tempo: a Berlino si può, con un'app di #AugmentedReality. Guarda qua: http://t.co/l7UUk3VkQK http://t.co/NPzgAJ640D

    43 minutes ago

  • RT @optionclick: Thanks to @Happy_Finish for a fascinating presentation today - doing great things in #VirtualReality and #AugmentedReality…

    Retweeted by @Happy_Finish

    48 minutes ago

  • WEB Paper "Augmented Reality Geeks" All the best #AugmentedReality articles from the web.(every wed updating) https://t.co/eugl2ZNSa7

    49 minutes ago

  • RT @prettyconfusd: Think I'll have to pay with some of these #AR #augmentedreality #apps soon... #EICE #PGCE #teaching #computing http://t.…

    Retweeted by @EICEmanchester

    50 minutes ago

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Augmented Reality in action at MWC 2011

Augmented Reality in action at MWC 2011

It only takes few seconds to see what AR can do. We have three very short and snappy YouTube films from Mobile Word Congress to prove the point. Go on – give them a look.

Find what you need – fast

I’ll have what she’s having

Just like in the movies

CNN reports on AR

External views

This report from CNN shows how augmented reality is adding a new dimension to our world.

Watch it on CNN