





Ericsson CEO and President Hans Vestberg says the Guadalajara Declaration – recommendations from some of the biggest names in the ICT sector – is the key to reaching global carbon reduction targets. The declaration resulted from public-private dialogue under the leadership of the Mexican Government. It was presented to government ministers on December 8 in Cancún, Mexico, as part of COP16, the world's largest annual climate change meeting.
Vestberg says there is a simple message behind the Guadalajara Declaration, which is supported by the ICT industry group GeSI, the Global e-Sustainability Initiative and the Broadband Commission for Digital Development.
"We know that ICT can have a huge impact on sustainability," he says. "We want politicians to see that and to take that into account when they take decisions about our future."

Signatories to the declaration include more than 40 ICT companies and organizations in 20 countries representing a turnover of more than USD 1 trillion.
The declaration highlights the need for transformative rather than incremental solutions – and how governments can use transformative solutions from the ICT industry to reach their emission targets.
In a practical demonstration of some of the simplest ways that ICT can directly help reduce emissions, Vestberg participated in the presentation direct from Ericsson's Stockholm headquarters via Telepresence.
"I think it is a good proof point that I can actually still participate and not have to travel all the way to Mexico," he says. "We can still make Ericsson's voice heard and still be part of the debate, which is so important."

Vestberg says broadband and mobility can enable high-quality alternatives to the ways we are used to working.
"Just think about video presence and how much carbon you can save by having video presence, where you still meet your counterpart in a great way but there is no need to travel on an aircraft."
He says areas such as transportation, health, utilities and communications can also benefit.
The Guadalajara Declaration was developed in public-private dialogue under the leadership of the Mexican government. It urges the climate negotiators in Cancún to take six major areas into account:
The event is the annual gathering of leading United Nations officials, politicians, environmentalists, industrialists, NGOs and other interested parties, held since 1995 following the ratification of the Kyoto Protocol in 1994. The COP was founded to assess progress on the UN Framework Convention on Climate Change, which emerged from the groundbreaking 1992 UN Conference on Environment and Development in Rio de Janeiro, Brazil, otherwise known as the Earth Summit.
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