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Ericsson Multiscreen Self-Care
Multiscreen Self-Care enables Communication Service Providers to put the user in full control of their Mobile Broadband services. This not only leads to more satisfied consumers, but also to substantial cost savings.
Introduction
Personalization is an important topic among consumers - underlined in the recently conducted Ericsson ConsumerLab studies.
In the near future, consumer experience optimization in areas of efficiency, transparency and consumer control of usage and spending are indicated to become the main drivers of satisfaction.
Ericsson's Multiscreen Self-care is a solution that includes support for all essential aspects needed to run a cost efficient business in the multimedia marketplace. This completeness offers an unparalleled time to market for new consumer offerings.
The Multiscreen Self-care solution gives the ability to create and maintain a successful mobile business by providing easily discovered services and content that is marketed, offered, purchased and delivered to the consumer.
An intuitive and easy-to-use top-up mechanism is at the heart of reducing churn and increasing spending in the prepaid market. Via self-care, the consumer can view and top-up the account, buy booster packages and time or flexible session based passes.
By using Ericsson's Multiscreen Self-care solution, user satisfaction is increased with:
- The user being in control
- Personalized Service offerings
- Comfort zone for using data services
- nScreen support
From a communication service provider perspective, Ericsson's Multiscreen Self-care solution has clear and definitive benefits of:
- Off-loads customer care
- Creates trust from users
- Drives up-sell
In today's rapidly changing business environment, new challenges arise that must be addressed to build profitable offerings. A horizontal unified service enablement approach allows operators to focus on business areas where a major advantage exists compared to the new over-the-top competition.
The Multiscreen Self-care solution, which enables you to meet the business challenges of today and tomorrow, is found in the Ericsson Service Enablement portfolio.
Why Ericsson
Ericsson is the perfect Business Partner for communication service providers aiming to monetize on Multiscreen Self-care business opportunities.
