-
The Company
Corporate Information
- The official stuff. Find out facts, figures and other important information about Ericsson.
- LEARN MORE
Corporate Responsibility
- We take our role as a good corporate citizen seriously.Find out how we play an important role in the societies where we operate and how we are contributing to a sustainable future.
- LEARN MORE
Press
- Things are happening. Find out the latest by visiting our Press Room. Includes video reports and news articles.
- LEARN MORE
-
Thinking Ahead
Mobile broadband
- It’s already changing our world. So how do we make money from it?
- LEARN MORE
Sustainable cities
- It’s time to make urban development more sustainable.
- LEARN MORE
2020 Vision
- Picture a networked world; one full of possibilities. Can you see it?
- LEARN MORE
-
Your Business
Cut Costs, Create Cash
- It boils down to getting the most out of capital investments and operating costs, and generating more revenue. It's not rocket science. It's telecom.
- LEARN MORE
Transform Today
- Today's business challenges turn into opportunities when you have the right network. And a transformed network does more than transform business. It can transform your future.
- LEARN MORE
Make It Mobile
- When voice went mobile, it revolutionized business. Mobile broadband is doing the same for data, and that promises to revolutionize the world.
- LEARN MORE
-
Our Portfolio
Operator Solutions
- Evolve Communication Services
- Maximize Connectivity Business
- Monetize Data and Network Assets
- Improve Operation Efficiency
- Expand and Optimize Networks
- Expand into New Value Chains
- Network Areas
- Portfolio A-Z
Products
- Core Networks
- Network Management Products
- Radio Access Network
- Site Products
- Television Products
- Wireline Access
- Cables and Interconnect Products
- Power Modules
- National Security & Public Safety Products
- Optical Networks
- Microwave Networks
- IP Networking
- Mobile Broadband Modules
Services
- Managed Services
- Systems Integration
- Customer Support
- Consulting
- Learning Services
- Network Roll-Out
View by customer type:
- Government
- Media Industry
- Utility Industry
- Transport Industry
-
Careers
Job Openings
- Looking for a career with us? Find out more about our latest job openings and how to search and apply.
- LEARN MORE
Students & Young Professionals
- Check out our graduate programs and local career activities.
- LEARN MORE
Access Your Profile
- Already created a personal profile in our Job Search database? Click here to go straight to it.
- LEARN MORE
Content made easy
Bringing content to mobile users has never been easier. Ericsson's Internet Payment eXchange (IPX) connects the dots from content providers to end users through a pure payment and messaging service.
April 11, 2005
As a global payment and delivery solution for premium and non-premium SMS, MMS and WAP content, IPX supplies the connectivity from content providers to operators. If content providers had to establish separate relationships with each operator and deal with the technical, commercial and administrative issues, they'd lose cost efficiency. With IPX, they access operators' networks and billing services with a single relationship.
The music video channel MTV is using IPX in the Nordic countries to bring greater interaction to mobile users. Running a fast-paced video channel generates enough headaches without having to worry about connectivity and business agreements with operators. By using IPX, MTV can focus on content and Ericsson takes care of the rest.
Janne Hazell, IPX product manager, says: "We are a known company with technical expertise that operators and content providers trust. We're making the mobile internet value-chain efficient."
Globally, IPX hosts connections for more than 150 content providers. Recently one of the world's largest clothing retailers used Ericsson's IPX service to send an SMS coupon to shoppers who responded to a newspaper ad. Respondents showed their SMS coupon at retail outlets and received a discount.
Zethraeus says: "Anyone who makes content can use IPX: ring tone providers, news and sports services, and inquiry services are just some of the current users of IPX. Because IPX facilitates financial transactions and technical issues, content providers can launch their idea in a market at little cost."
Ericsson's IPX service opens the mobile world for content through operators' billing structures. Content providers do not need to worry about the technical or administrative overheads of using the mobile channel. With a single connection to IPX, they have access to a vast delivery network and have an easy, cost efficient and assured way to directly reach consumers.
Read More about Ericsson's Internet Payment eXchange http://www.ericsson.com/products/ipx/index.shtml
