Until recently, mobile advertising has been the domain of content suppliers, but falling subscriber income and a revenue explosion in mobile marketing are prompting operators to get in on the action.
The living room and the bedroom are the new hi-tech hot spots in the home, recent research from Ericsson ConsumerLab shows.
The 2008 GSMA Mobile Innovation Awards are part of the upcoming Mobile World Congress in Barcelona, of which Ericsson is a sponsor. For the winners, it is a springboard to greater things - and for Ericsson, it is an opportunity to keep a finger on the pulse.
To maintain an edge in a competitive market, Cellcom, Israel's leading 3G operator, required the best mobile TV solution from a trustworthy vendor.
A new deal between Ericsson and French broadcaster TDF could mean far more than a collaboration within TV, according to Eric Troussard, key account manager at Ericsson, France.
The focus of telecoms for the last 100 years has been on the rich third of the world - now that is about to change.
Metropolitan Swedish Rescue Services will now be able to react more quickly and efficiently with the advanced resource management handling provided by Ericsson's CoordCom 4.1.
In a bid to set the stage for the adoption of the Multimedia Broadcast Multicast Service (MBMS), Ericsson has performed successful interoperability tests for MBMS with chipset and user equipment vendors.
The successful outcome of proof-of-concept trials in November bodes well for ecosystem growth and puts the Long-Term Evolution (LTE) standard on the fast track to commercial use.
Rwanda is part of a successful initiative aimed at ending poverty through the Millennium Villages project. With Ericsson m-learning solutions, future generations may now get a safer start in life.
Despite all the fuss, wireless operators, handset makers and music distributors have yet to hit the jackpot when it comes to mobile music.
Music consumers and artists are forging a business model built on sharing and a sense of personal engagement. Companies must accommodate this new reality to maintain the mobile-music market's rapid growth.
Hutchison 3 Scandinavia has developed one of the world's most successful mobile-music offerings. So why would 3 award Ericsson the contract to host and develop its music service?
Ericsson sees advertising-sponsored content as a key funding element that, together with a rapidly-growing mass market, is making the business case for mobile multimedia services.
Ericsson will shine the spotlight on its commercial broadband technologies for national security and public safety (NSPS) operations at the upcoming Mobile World Congress in Barcelona.
What could a carpenter in Nigeria, a mid-level manager in Frankfurt and a fashionable teenager in London possibly have in common? One thing: They are all consumers who Ericsson's customers need to accommodate. You can meet them at the GSMA Mobile World Congress in Barcelona February 11-14.
Ericsson will conduct demos of the latest developments in television, mobile broadband and energy efficiency, including several world firsts, at the Mobile World Congress in Barcelona, Spain, from February 11 to 14.
Workers will soon be able to move seamlessly from a chat on their computer to a voice conversation on their mobile, saving companies time and money. Voice messages may also become a rarity.
The first of the Ericsson boats that will participate in Volvo Ocean Race 2008-2009 was officially given its name yesterday.
To boost innovation and recognize excellence – that is the purpose of the Mobile Innovation Awards at the Mobile World Congress in Barcelona.
This year’s winners have been announced.
To manage their personal and professional life, business users need ubiquitous mobile broadband access. High Speed Packet Access (HSPA) radio access now gives them what they need all over the world.
To boost innovation and recognize excellence – that is the purpose of the Mobile Innovation Awards at the Mobile World Congress in Barcelona. This year’s winners have been announced.
In just one year, Ericsson's mobile broadband module has attracted great attention from the PC industry. Lenovo, a leading PC maker, has now signed a deal to include the modules in their products.
For mobile network operators, offering quality content could be a complex business and a technical nightmare. That was before Ericsson launched its Operator Payment and Connection Services based on IPX.
Ericsson today revealed a new revolutionary radio-base-station family at Mobile World Congress. The compact, modular design promises to make operators’ investments future-proof.
Future TV consumers will want their TV experience to be personal and interactive, available anytime, anywhere, and on any device.
A joint consumer behavior study by Ericsson and CNN reflects the strong demand among consumers for mobile TV applications on their phones.
A new group of consumers is radically changing user behavior as we know it, but also offering new business opportunities. Now is the time to get to know the digital natives.
The public response to mobile TV services has been lackluster, yet some companies have high penetration levels. So what are the key ingredients of a successful launch?
The telecommunications industry is more dynamic than ever, and consumer insight is crucial. Ericsson works closely with its customers to optimize consumer segmentation.
Ericsson has signed its first hosting contract ever for a new Consumer Push E-mail service with Maxis in India, whose customers soon can send and receive e-mails via SMS and MMS.
Internet protocol Multimedia Subsystem (IMS) can provide a framework for bridging the business models of telecom operators, internet companies, and the media world.
Long-Term Evolution (LTE) has developed significantly since last year's Mobile World Congress (MWC). At this year's congress, Ericsson hosted the world's first demonstration of an end-to-end LTE solution.
Workers will soon be able to move seamlessly from a chat on their computer to a voice conversation on their mobile, saving companies time and money. Voice messages may also become a rarity.
The first of the Ericsson boats that will participate in Volvo Ocean Race 2008-2009 was officially given its name yesterday.
The mobile advertising industry needs to broaden its focus from technological solutions in order to cater better for the needs of consumers and advertising customers.
When Celtel in Uganda wanted to cut costs and expand its network, the operator turned to Ericsson. Celtel is now able to forecast a reduced fuel consumption of around 50 percent.
Sustainability is at the top of the agenda for most companies in the telecom industry. Ericsson is leading the way.
Social networks such as Facebook have transformed people's online behavior. They may also transform people's use of mobile phones.
In some areas the revenues from traditional voice and messaging services are in decline, and operators are moving into tapping income from content services such as music, games and television.
BH Telecom, the biggest operator in Bosnia and Herzegovina, has not yet implemented 3G in its network. But they are still on the verge of launching their first mobile TV services.
It is the oldest - and one of the longest and biggest - cross-country ski races in the world, inspired by the escape of future Swedish king Gustav Vasa from the troops of Christian II in 1520. Now, in 2008, the Vasaloppet goes multimedia.
A leading expert on telecoms and economics, Professor Leonard Waverman of the London Business School, has reminded Ericsson to be proud of its efforts to spread communications.
Fans, friends and families of participants in this year's Vasaloppet, Sweden's most prestigious annual cross-country ski race, can get the latest news thanks to a combination of Ericsson IPX and IBM's solution for tracking the skiers' results.
Telecommunications research organization CELTIC supports cutting-edge research projects and has selected the Madeira project, managed by Ericsson Ireland, to receive an award for excellence.
Ericsson's acquisition in December of HyC, a Spanish IPTV consultancy and systems integration company, fits well with two strategic areas, says Franck Bouetard, Head of Systems Integration.
The Rich Communication Suite initiative is led by operators, handset and telecom vendors who have joined in an effort to facilitate the mobile communication evolution.
The International Telecommunication Union's recent World Radiocommunication Conference granted mobile service providers the opportunity to use spectrum currently used by terrestrial TV networks.
Although US operators are seeing more young customers “cut the cord” and opt entirely for wireless voice, reports of wireline’s demise may be greatly exaggerated.
To successfully launch data services, operators not only need to get the technology right, they need to understand and manage their customers.
With climate change high on the global agenda, manufacturers constantly need to build on reducing the environmental impact of their products by providing sustainable solutions to customers.
Providing consumers with an easy to use “plug-and-play” Interactive Personalized TV (IPTV) experience is the goal of a pan-industry initiative in which Ericsson shares a leading role.
Africa's Lake Victoria region is set to benefit from the extension and upgrading of mobile network coverage, thanks to a collaborative project supported by Ericsson.
Environmental impact assessments conducted by Ericsson show that less than 0.2 percent of today's global CO2 emissions are caused by mobile telecommunications.
A deal between FIFA and Ericsson will bring major football events to your mobile phone in time for the 2010 World Cup.
Ericsson has a new solution for operators to upgrade the installed base of MINI-LINK E nodes to MINI-LINK TN, supporting Ethernet-based transmission and capacity increase.
Ericsson's innovations to improve energy efficiency are great news for operators. As well as reducing environmental impact, they cut operational expenditure and help make communications affordable for everyone.
