Urban Gillström, head of Ericsson's Enterprise business, says: "As businesses become more global, customers are faced with higher demands on flexibility and fast responses. With the MX-ONE IP-based converged communication solution, users can access corporate information regardless of location or device. They can look up and dial people directly from any Microsoft Office document or application and use all traditional PBX features in their IP-phones and mobile phones."
The new MX-ONE offers extended system capacity for up to 50,000 users and unique mobility features that increase efficiency and reduce total cost of ownership. Handling voice and data applications seamlessly and combining mobile and fixed functionalities across private and public networks, MX-ONE Version 3 is now being shipped to customers. It is already showing success in industries such as education, finance, healthcare, hospitality and manufacturing.
Zac Westbrook, within Ericsson's Enterprise business, is optimistic about MX-ONE's future. "We have shipped 3500 MX-ONE systems today and have increased sales on new systems by 300 per cent compared to the same time last year," he says. "Recently, Transport for London chose MX-ONE Version 3 for its underground system. A key factor for the choice was the possibility to reuse existing hardware, thanks to our migration strategy."
Another customer, Auckland Regional Council in New Zealand, selected MX-ONE Version 3 to improve customer service levels. The council will utilize MX-ONE applications to improve response time to customer requests, increase the number of options for customer contact and improve staff productivity.
The redundancy feature was a key factor in choosing MX-ONE, as it will allow the council to continue unbroken service to customers even if there is an overload in LAN traffic.
MX-ONE Version 3 provides standardized management and web-based tools. Support for Session Initiation Protocol (SIP) for IP telephony is available in both terminals and trunking for network services. The network can identify the origin of emergency calls and security has been enhanced for all areas of management access.
The new contact and management functionality gives users details on where a person can be reached, on what device, instantly.
Westbrook says: "It's about getting the right information and contact choice the first time. Customer service has to distinguish your company. Give customers the right information and make sure the first impression counts for your company."
Ericsson, through MX-ONE, was recently identified as having the best product line strategy leadership within the European enterprise telephony market by Frost & Sullivan. Each year the business research and development company selects a company that demonstrates the most insight into customer needs and product demands. Ericsson was also recognized as having a mobility offering that is far superior to the competition.