Aware Networking solutions combine features in the packet core network with functionality in the service layer, to create a powerful tool for improving performance and increasing availability of services.

This significant enhancement of the network infrastructure means that sufficient resources can be allocated to premium and bandwidth-intensive services, while at the same time avoiding over-allocation of resources to less demanding services.

With Aware Networking solutions operators can:

• Make services more attractive and easier to use
• Study which services that are most popular
• Optimize service delivery for different access networks and device types
• Apply service-specific charging.

Ericsson was the first vendor to implement an Aware Networking solution in a live network (2002). Today more than 100 operators have implemented solutions such as Service-Aware Charging and Control.

Service awareness is key to providing the enriched communication experience today’s users expect and demand.

With an Aware Networking solution operators can optimize the use of network resources based on criteria such as bandwidth requirements and terminal type. This improves quality-of-service for all kinds of applications, from simple voice and data combinations through to mobile TV and other multimedia services.

Operators also gain information about which services are being used most frequently, allowing them to constantly develop their service offering and therefore encourage greater usage.

Aware Networking solutions make services more attractive and easier to use. By detecting the type of service being used, or content being accessed, users can be guided to complementary information.

For instance, if a service requires an update of the subscription the user can be immediately directed to the appropriate sign-up screen or given “express” authentication as a trusted VIP customer.

Similarly, users can be notified how a service will be charged before the session starts, giving them much greater control over their spending.

Ease-of-use and cost transparency are essential in overcoming the biggest barriers to service uptake, not only increasing user satisfaction and loyalty but also contributing to greater usage and revenue for operators.

Being a leading supplier of packet core and service layer solutions, and systems integration services, Ericsson can provide everything required for a smooth implementation of Aware Networking. By selecting Ericsson to supply a complete Aware Networking solution, operators can minimize their risk and gain important synergies.