





As the leading telecom vendor, Ericsson welcomes you to an interesting week at the 3GSM World Congress in Cannes, February 14-17, 2005. During the days, we will arrange a range of media activities such as a press briefing, in depth technology roundtables, and a press cocktail.
When: Tuesday, February 15, 12.30 p.m.
Registration from 11.30 a.m. and a light lunch will be served
Where: Grand Salon, Hotel Carlton Intercontinental, Boulevard de la Croisette
The press briefing will be hosted by President and CEO Carl-Henric Svanberg and will also be accessible via a live webcast on www.ericsson.com/press
Ericsson will arrange technology roundtables for media on:
Monday, February 14, 11.30 a.m.
TV in the Mobile with Peter Olson, Vice President, Strategy & Product Management
Location: Scandinavian Terrace, 55 la Croisette
Wednesday, February 16, 9.00 a.m.
Enterprise business - mobile office solutions with Mats Dahlin, President Ericsson Enterprise
Location: Scandinavian Terrace, 55 la Croisette
Wednesday, February 16, 10.15 a.m.
Ericsson Mobile Platforms with Sandeep Chennakeshu, President Ericsson Mobile Platforms
Location: Scandinavian Terrace, 55 la Croisette
Wednesday, February 16, 1.15 p.m.
Managed Services with Hans Vestberg, Senior Vice President, Business Unit Global Services
Location: Carlton Hotel, Salon Califonie
Seats are limited. If you would like to participate in one or more of the roundtables, please register by sending an e-mail to media.relations@ericsson.com or call +46 8 719 6992
Please note that time and topic maybe subject to change.
Ericsson will be present in Hall 1, A15, and located close to our stand is the Ericsson Internet Café with the industry facilitator corner.
In the industry facilitator corner, we will show the advances in WCDMA interoperability between vendors, handsets, and Ericsson networks. Visitors will be able to see demonstrations of video conferencing, video mail, mobile reporter, TV over mobile, and multiparty gaming.
Our outdoor area offers a demonstration of Ericsson's EDGE and WCDMA footprint, as well as transmission solutions for mobile networks. We will also demonstrate HSDPA.
As part of the congress program, Ericsson will hold one presentation and participate in two panel discussions:
Monday, February 14, 9.10-9.35 a.m.
Håkan Eriksson, head of Ericsson R&D, and CTO, will be one of the keynote speakers in the seminar "The business importance of technical innovations" under the topic "Changing the way of communicating with HSDPA."
Tuesday, February 15, 12.00-1.20 p.m.
Bert Nordberg, Executive Vice President, Sales & Marketing, will participate in a panel discussion in the seminar "Strategies for defining new revenue streams" under the topic "Can operators resist of offset downward pressures on price, where do these pressures come from and which other industries will affect mobile strategy."
Wednesday, February 16, 2.35-3.55 p.m.
Mats Dahlin, head of business unit Enterprise, will participate in a panel discussion in the seminar "Implementation strategies for driving service take-up" under the topic "Demystifying mobile for enterprises - security, speeds, iInteroperation, vertical applications."
Media
Ulrika Näsholm, Press Manager
Phone: +46 8 719 4144, +46 8 719 6992
E-mail: media.relations@ericsson.com
Investors
Nathalie Mozdiniewicz, Investor Relations Phone: +1 212 843 8449
E-mail: investor.relations@ericsson.com
Industry Analysts
Eva Sparr, Director, Industry Analyst Relations
Phone: +46 8 719 5750,
E-mail: industry.analysts@ericsson.com