By: Peter Linder
8 May, 2012
Business , People , Society , Technology
broadband,
Cloud Computing,
data,
HetNets,
mobile broadband,
mobility,
Networked Society
The 4Ps – Product, Place, Price and Promotion – are widely used as a marketing baseline. When it comes to planning heterogeneous networks (hetnets), it would be great to see Petabytes, Placement, Power and Plant gain similar industry mindshare.
Hetnets use a mix of large and small radio cells to provide optimal coverage and performance. They [...]
Today’s most common broadband business model – fat pipe at a flat rate – was launched in 1996 when ADSL and cable came along. The model was re-used when mobile broadband was introduced in 2005. But should this classic business model be used in all networked industries? How do we deal with traffic volumes that [...]
ConsumerLab studies show that smartphone users are spending a considerable amount of time on using ‘everyday’ apps and, in the process, integrating internet use into a more mundane level of their lives than ever before.
People tend to have a very intimate relationship with their phones, particularly their smartphones. It’s the first thing a lot of us touch when we wake up in the morning and the last thing we look at before we go to sleep at night.
Users are using their smartphones to access the internet. This is no surprise. But what is surprising is the rate at which this is happening. Mobile data traffic has doubled from the second quarter of 2010 to the second quarter of 2011.
