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The Company
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Thinking Ahead
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Careers
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Thinking Ahead
Innovation is moving rapidly. Where is technology taking us? How will we communicate in the future? The destination is still unclear. Think ahead with us and join the conversation.
Peter Briggs
Portfolio Strategy Manager
Peter Briggs is working on innovation of Ericsson's IP and Broadband portfolio, including strategies for new products and solutions. He is also active in strategic discussions with customers and business planning. He continues to be highly enthusiastic about the societal benefits to be delivered by networks and services. He has worked for Ericsson for five years and has long experience of the telecoms industry and its continuing transformation towards all-IP networking. Peter holds a Bachelor of Science engineering degree from Nottingham university (UK).
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Lingaraj Patil
Senior Marketing Manager
Lingaraj Patil has been working in Ericsson for 11 years and is leading the new consultative and engagement marketing in Ericsson’s IP and Broadband division. His primary focus is on building innovative business models for new service introduction by the operators. He has built highly acclaimed business model tools for monetizing two powerful trends in the industry, fixed broadband and mobile broadband explosion. He has come up with creative business models that can be adopted for profitable Fiber-To-The- Home (FTTH) rollout and smart phone introduction. Prior to this, he was part of an Ericsson program pffice tasked with boosting sales from seven companies that Ericsson acquired in 2006 and 2007. He also has strong engineering background, with hands on design and development experience. He holds a patent for an innovative auto call rerouting feature (patent 7,313,087). He has a Bachelor’s degree in Engineering and a Master’s degree in Business Administration.
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Ajay Saini
Product Marketing Manager
Ajay Saini is the Product Marketing Manager for Broadband Access at Ericsson. Ajay has worked on fixed solutions in various capacities for 12 years. His past experience includes network design, sales & business development, FTTx consultancy and IP Networks configuration. He joined Ericsson in 2001 and is working closely with global market sales, creating deep fiber solutions for major operators in partnership with solution and sales managers for fixed wireline access. Ajay holds a Master of Science degree in Telecommunications from University of Louisiana, Lafayette (USA).
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Massimo Enrico
Strategic Marketing Manager, Network Marketing
Massimo Enrico is responsible for network management's strategic marketing and communications for Ericsson’s IP and broadband product portfolio. Prior to assuming this position, he worked several years in Product Management and Marketing for Ericsson's OSS products in roles like Sales & Marketing and Research & Innovation. He joined Ericsson as part of the Marconi acquisition in 2006 where he had the role of Deputy director of EMEA Sales & Marketing Customer Engineering. He is a lecturer at Genoa University - Faculty of Engineering - where he is responsible of Introduction to OSS course.
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Robert Haim
Senior Product Marketing Manager
<p>Robert Haim has more than 20 years of experience in a variety of disciplines in networking and data communication. His career includes assignments in R&D teams for protocol, software and hardware design. For the past 10 years, he has worked in product management and product marketing for wireline and wireless infrastructures. His current interests are focused on next-generation infrastructure for delivery of bandwidth intensive applications and their social and economic impacts.</p> <p>Robert graduated from UCLA with a B.S in computer engineering and an M.S. in computer science. He received his MBA from Pepperdine University.</p>
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Alan Repech
Marketing Manager Transport Networks
Alan Repech works as Marketing Manager Transport Networks and Mobile Backhaul at Ericsson in Silicon Valley in San Jose, CA with focus on optical networks and microwave within mobile broadband and fixed broadband and convergence. A communications industry veteran, Alan began his career at Tellabs in 1985 and went to Silicon Valley in 1998 to work for an optical data startup, PipeLinks, which was acquired by Cisco Systems in 1999. He continued at Cisco as a Product Manager for optical and carrier Ethernet until joining Ericsson in 2010. He holds a Master's Degree in Electrical Engineering from the Illinois Institute of Technology.
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Dwight Witherspoon
Director, Communications
Dwight Witherspoon is Director of Communications Operations at Ericsson and is currently working with the company’s Networked Society program. Dwight comes to Ericsson from its acquisition of TANDBERG Television in 2007 where he held the position of Vice President of Marketing-Communications. Since that time, Dwight has worked primarily with Ericsson TV and media solutions. He received his BA in Journalism in 1992 from Auburn University, USA.
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Elisa Bellagamba
Portfolio Strategy Manager
Elisa Bellagamba has been working for Ericsson for four years and is now involved in the innovation of the IP and Broadband portfolio including strategies for new products, partnerships, standardization and solutions. She particularly enjoys working in the MPLS area, where she is an active contributor to the IETF standardization body, and is a frequent public speaker.
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Tomas Hasselrot
Product Marketing Manager
Tomas Hasselrot is a Product Marketing Manager at Ericsson. He joined the company in 1989 and has worked with Packet Core Networks for the past five years. During the Mobile World Congress 2009, he represented Ericsson in this field and took part in the company’s launch of its Evolved Packet Core portfolio. In 2008 he published a white paper entitled Traffic Inspection for Visibility, Control and New Business Opportunities, which became one of the most frequently downloaded papers on Ericsson’s website. Prior to taking up his current position, Hasselrot was stationed in Kuala Lumpur (Malaysia) and delivered network planning and optimization services throughout Southeast Asia. He also has experience from operation & maintenance consulting and system verification projects.
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Bala Thekkedath
Senior Product Marketing Manager
Bala Thekkedath is a seasoned product marketing professional with more than 17 years’ experience in conceptualizing, launching, managing and positioning telecom products and solutions. He is part of Product Marketing team within Ericsson’s Business Unit Networks and is responsible for promoting and positioning cross-product solutions. Bala joined Ericsson at the end of 2010, bringing with him a wide range of expertise and experience from Alphion, UTStarcom, Lucent and Tata Telecom. The author of many published white papers, Bala is an evangelist for emerging technologies and innovative business models for telecom services. He holds a Master’s degree in Telecommunications Management from Stevens Institute of Technology in the US and a Bachelor’s degree in Electronics & Telecommunications Engineering from India.
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Christian Vogt
Senior Marketing Manager, Ericsson Silicon Valley
Christian Vogt is a senior marketing manager at Ericsson Silicon Valley with responsibility for Ericsson's IP edge router portfolio. His work includes marketing strategy, marketing communications and technical marketing. One focus of this work is the convergence of the previously separate fixed and mobile parts of the internet. Another is the transition of the internet from IP version 4 to IPv6. Christian has been working with network operators and the standardization community on the IPv6 transition, and is currently leading a marketing strategy project on the subject within Ericsson. Christian is currently pursuing an MBA at the Wharton business school. He received his doctorate from the University of Karlsruhe in 2007. Christian also holds an MSc from University of Southern California, Los Angeles, and a Diploma in Computer Science from the University of Bonn.
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Matthew Smith
Ericsson's director of Marketing for IP and Broadband
With more than a decade of telecom vendor experience, Matthew is currently responsible for Ericsson's vision on IP Networking, ranging across segments such as: Optical & Microwave Transport, Mobile Backhaul, Carrier Ethernet, IP Routing, Mobile Core, and Broadband Access. For the five years leading up to his move to the US in early 2010, Matthew had led the Optical Product Marketing function for Ericsson and Marconi, and prior to that had held various roles in Product Line Management. Matthew graduated from Loughborough University in 2000, and in his early years as a product manager he drove the introduction of NG-SDH, Ethernet technologies to the market-place. Throughout his career (which included a spell of two years working in Sweden with some dedication to Mobile Backhaul) Matthew has focused on aiding operators with their migrations to packet-based technologies. Matthew is based in San Jose, California, at Ericsson’s Silicon Valley campus.
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Mikael Eriksson Björling
Expert on consumer behavior at Ericsson ConsumerLab
Mikael is an Expert on consumer behavior at Ericsson ConsumerLab with focus on explorative and strategic consumer research. He works to translate findings into key insights by combining consumer understanding with technology and business understanding.
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Håkan Eriksson
Chief Technology Officer
Håkan is Senior Vice President, Chief Technology Officer, Head of Group Function Technology & Portfolio Management and Head of Ericsson in Silicon Valley.
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Rachel Ooi
Regional Head, Convergent & Mobile Advertising (APAC, ME & Africa) at Ericsson
Rachel is heading-up the advertising business for the APAC, Middle-East and Africa regions at Ericson. She is a principal business strategist, with deep convergent media market development experience. She has worked in the converging telco-online-media space for 15 years, and is an industry thought leader. Previously, Rachel held a number of senior management and advisory roles for Deloitte, WPP Group, Telstra Media Group and SingTel Group. She is passionate about emerging markets’ leapfrogged growth and outspoken about the convergent innovations required in developed markets.
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Don McCullough
VP Marketing for IP and Broadband at Ericsson
Don McCullough leads marketing and communications for Ericsson’s IP and broadband product portfolio. Prior to assuming this position, he was VP of Product Management and Marketing for Ericsson's GPON product. He joined Ericsson as part of the Entrisphere acquisition in 2007.
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David Francisco
Communications consultant
David has been working with the ICT industry since 1997. Today he is a consultant, editor and project manager with a Swedish-based communications agency.
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Justin Campbell
Regional Sales Manager Mobile at eBuddy
Justin holds a Bachelor Degree in Marketing Management from the University of Gloucestershire in Cheltenham and produced a dissertation on the effectiveness of SMS communication in Relationship Marketing. He joined eBuddy as Regional Account Manager for mobile, and has since experience a 'baptism of fire' in the mobile space working with a range of clients from advertising networks, to big brands names like Nokia and Google. His interests are firmly rooted in ensuring brands adopt mobile in every way possible, and bring the potential of mobile advertising to the fore. Justin brings a fresh perceptive to the future of mobile in the marketing mix.
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Erik Kruse
Strategic marketing manager and multimedia visionary
Erik´s specialties are future consumer demands, industry dynamics and how the ICT world will evolve over the next 10 years. At Ericsson, he has worked on company strategies and research into future trends and requirements.
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Nick Wiggin
Head of Advertising Strategy & Partnerships, Ericsson
Nick is globally responsible for managing advertising partner relationships and communicating Ericsson’s advertising proposition to the industry. Previously he was regional Managing Director for Ansible, a mobile advertising agency. He has worked in the media industry for 20 years, mainly in Europe, Asia and the US.
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Rajiv Bhatia
Head of Advertising Sales & Business Growth for Europe, Americas & CIS countries
Rajiv Bhatia is Head of Advertising Sales & Business Growth managing Europe, Americas & CIS countries. He has also worked on creating mobile advertising eco-systems in emerging markets like India, South Africa and Latin America. Rajiv has been with Ericsson for 7 years working previously in the Mobile Applications space. He spends his working time between the US and Europe.
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John Ambrose
Communications consultant
John Ambrose is a communications consultant, editor and copywriter. After a career in newspapers in Australia and London, he has concentrated on writing about telecom, technology, travel and banking over the past ten years with customers including Ericsson.
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Christina Bäck
Head of Advertising
Christina is driving the advertising business in bridging the telecoms and advertising industries and monetizing the operator assets including both ad inventory and subscriber data. She has been working in leading functions in marketing of consumer goods as well as in telecoms both at an operator as well as at Ericsson, and brings this experience to the advertising industry creating solutions and partnerships for a one-stop shop for advertisers, publishers, operators and media agencies.
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Pratick Thakrar
Founder of Imagine Worldwide
Imagine Worldwide Ltd. is an ideas driven sales representation company for emerging platforms with a focus on mobile. Since launch, they have secured a number of global representation deals including the exclusive global ad sales assignment for Sony Ericsson. Pratick was previously the global digital lead at Mediaedge:cia for Sony Ericsson, Ericsson and Fortis, along with other key global clients. He was also global project director at Starcom MediaVest where he built UBS a new 3 year global communications and digital Strategy. Prior to Starcom, Pratick had a number of business development roles within Asia Pacific, including Austereo (Australia’s leading Radio Network), Turner Broadcasting and News Corporation. In a digital career spanning some 17 years, across 4 mediums and numerous markets, he offers invaluable experience to clients who dare to differentiate their brand via digital channels.
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Cathal O’Toole
Head of mobile advertising, Jinny Software
Cathal O’Toole heads up Mobile Advertising for Jinny Software. He is responsible for ensuring that the Jinny Mobile Advertising Platform gives a competitive edge to operators in mobile advertising and gives the full set of tools and advertising channels to brands and agencies. By meeting and exceeding the needs of a rapidly changing market environment, Cathal has established an early position for Jinny Software as a leading provider of Mobile Advertising Solutions. Cathal has over 15 years’ experience in the telecommunications industry with Ericsson and British Telecom.
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Anthony Nelson
Managing Director USA, and Co-Founder
Anthony is Managing Director USA and Co-Founder of Mobile Interactive Group (MIG), the fastest growing privately owned technology company in the UK and EMEA, and the leading interactive business serving the global mobile and digital markets. Having experienced rapid growth and expansion to 160+ staff since launch in 2004, MIG services currently include mobile advertising, mobile marketing, mobile billing, mobile messaging, mobile technology and services provision, multi- channel digital solutions, experiential design and application development for a client’s including O2 Telefonica, Orange, Vodafone, Barclaycard, FIVE, ITV, M&S, Comic Relief and various Pepsico brands such as Walkers, Tropicana, Red Sky, Lays and others. Prior to co-founding MIG, Anthony held the role of Senior Business Development Manager at O2 Mobile Interactive Services, formally Genie Mobile, where he was responsible for all of O2’s core interactive data customers, such as Camelot, Masterfoods and AOL Mobile to name a few. In the UK Anthony was responsible for business development and maintaining MIG’s position as the leading global mobile and digital interactive services provider, managing all mobile operator and handset manufacturer relationships. Now charged with an international role, Anthony is responsible for new business and building relationships with retailers, broadcast and media, primarily in the USA and other territories.
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Helena Nygren
Marketing Manager at Ericsson, Advertising Business
Helena is responsible for marketing of Ericsson's Advertising business globally. This means maintaining a dialog with potential customers and partners across the telecom, media and advertising industry.
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Jeffrey Cole
Director of the University of Southern California’s Annenberg School Center for the Digital Future
Jeffrey Cole is the Director Of the University of Southern California’s Annenberg School Center for the Digital Future and one of the most established authorities on internet issues.
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