AR - it’s reality, only better

Augmented reality. Sounds futuristic, right? Fact is augmented reality, or AR, is fast becoming an integral part of living in a networked society. AR is like looking at the world through bionic eyes. From the browser on your smartphone, you can buy tickets while looking at a movie poster, see the ingredients for the meal you are about to order or find the location of the nearest bathroom. It’s about making life easier, by placing layers of digital information on top of a physical reality. And it is not just a thing of the future. AR is reality today – just better.

Tweets

  • RT @TechMinock: #AugmentedReality Transforms Worker Safety and Efficiency https://t.co/ZFcGZ1dbp0 via @lifeboathq

    Retweeted by @ShakeUpLearning

  • RT @jrlopezbenito: Ultrasound scanner, #AugmentedReality @epson #moverioglasses and @Airbus! @CreativiTIC work in progress! /cc @WTEric htt…

    Retweeted by @aitorssm

  • RT @metaglasses: Join Meta VP @ryanpamplin 4pm today @ #digitalhollywood's Virtual & #AugmentedReality Summit https://t.co/G3ZixTvQfr https…

    Retweeted by @kellirichards

  • RT @mediaanddigital: MaD #AugmentedReality https://t.co/i7GMt3rrmW @TRUSTECH_NHS @LHCHFT @GM_AHSN https://t.co/ZeQIH3xBNd

    Retweeted by @GM_AHSN

  • "May the 4th be with you" #starwars #augmentedreality #maythe4thbewithyou #maytheforcebewithyou #starwarsfan #micr… https://t.co/fEVoJ7bQU5

  • #AugmentedReality Transforms Worker Safety and Efficiency https://t.co/ZFcGZ1dbp0 via @lifeboathq

  • Today's winners! 2700 points! Congratulations! #eurovisionsongcontest #eurovision #kth #madsand #augmentedreality b… https://t.co/As0egwyero

  • Когда мы занимались распознованием и дополненной реальностью.😎👹 #maythe4thbewithyou #augmentedreality #ar #starwars… https://t.co/fyyN9efq5q

  • Happy #StarWarsDay to all #AugmentedReality Jedi out there! https://t.co/BbYeNZ8u1P

  • #Augmentedreality is changing the way we view the world -- or at least the way its users see the world. Take a... https://t.co/CvnLcM0ErN

  • @dan_atStarLite @merongribetz Thanks for following me Dan. Isn't there a world of difference between #VirtualReality & #AugmentedReality?

  • RT @PwCAdvisory: #PwC researcher @vinodbaya looks at the future of #augmentedreality for the enterprise. https://t.co/CxrJz3p7zL https://t.…

    Retweeted by @ajb338

  • RT @jrlopezbenito: Ultrasound scanner, #AugmentedReality @epson #moverioglasses and @Airbus! @CreativiTIC work in progress! /cc @WTEric htt…

    Retweeted by @WTEric

  • RT @pheirendt: New dev @Kegan_Myers virtual Skejul desktop @SkejulME #VirtualReality #AugmentedReality #startup #developer #cloud https://t…

    Retweeted by @msvclub

  • Mobile Augmented Reality Market Worth 79.77 Billion USD by 2022 - MarketWatch https://t.co/66zrqafzY1 #AR #tech #AugmentedReality

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Augmented Reality in action at MWC 2011

Augmented Reality in action at MWC 2011

It only takes few seconds to see what AR can do. We have three very short and snappy YouTube films from Mobile Word Congress to prove the point. Go on – give them a look.

Find what you need – fast

I’ll have what she’s having

Just like in the movies

CNN reports on AR

External views

This report from CNN shows how augmented reality is adding a new dimension to our world.

Watch it on CNN