Sponsorships are an important way for Ericsson to contribute to the societies in which we work. They also help us communicate, build brand awareness, enhance business and partnership relations, increase sales, and strengthen and demonstrate the core values of our company: Respect, Professionalism and Perseverance. Every sponsorship project we take on should benefit all parties involved and lead to measureable results.
We prioritize sponsorship projects that bring people and cultures closer together, create an understanding and acceptance of differences, and help reduce social prejudice. We believe in universal access to communication, so that everyone has the right to communicate with anyone at any time. This is why our activities include solutions that make communication affordable and accessible for all. We also embrace initiatives that support the use of telecommunications for social and environmental benefits.
A message for the future, Picture Today Inspire Tomorrow is a unique photography project, getting millions of people around the world to share and reflect on their own lives and learn from the lives of others.
The Volvo Ocean Race is the world’s toughest round-the-world sailing challenge, covering more than 72,000 km, with stops in 10 cities on six continents. It ends with an in-port race in Ireland in May 2012.
The Swedish Sports Organization for the Disabled and the Swedish Paralympic Committee organize and help fund sports for people with a range of disabilities. Founded in 1969, the combined organization includes 450 clubs and 40,000 members, of whom about 25,000 are active in sports.
Nobel Media develops and manages programs, events, publishing, productions, and digital and broadcast media rights for the Nobel Prizes. The company spreads knowledge about the achievements recognized by the Nobel Prizes, and shares the Nobel Laureates’ inspirational stories with a global audience.
Glada Hudik-Teatern is a theater company featuring actors with developmental disabilities. It was established in 1996 to further opportunities for people with learning disabilities to live independent lives and to play meaningful roles in society.
Ericsson is the proud naming partner of the Ericsson Globe, the largest spherical building in the world. The Ericsson Globe, a national arena and outstanding landmark in the Swedish capital of Stockholm, can hold more than 16,000 spectators. Over the years, it has played host to many of the world’s greatest artists and sports stars.
Lars Magnus Ericsson, the founder of our company, was born on May 5, 1846, on a small farm in Värmskog in the middle of Sweden. More than 130 years later, his enterprise has turned into one of the world's leading telecommunication companies.
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