Ericsson Multiservice Delivery Platform is a state-of-the-art business platform that manages and delivers your digital experience to any screen.
Today, it is vital to give a superior user experience to the consumer. To do so, you need to be provided with a toolset to stay in control of the ever-growing number of screens and to deliver the best user experience to each screen.
In order to succeed in the multimedia marketplace you need to:
Today’s users want a superior digital experience regardless of which screen they are using. A bad experience will effect user satisfaction and cause churn.
The optimal user experience depends on:
With Ericsson’s Multiservice Delivery Platform you get one system with several configurations:
Storefront – This in-portal configuration makes it easy to build and maintain an attractive storefront through which any type of offers can be marketed, sold and delivered to the consumer.
Mobile Marketing – Makes it possible to work with advertising business models, thereby attracting users to your services, sponsored by ad clicks and views.
Personal Home – Allows the end users to personalize their experience by selecting what services they want on their Personal Home. The main purpose of this configuration is to create customer understanding, loyalty and returning users.
Connected Vehicle Cloud - allows many actors to meet and engage in the automotive ecosystem. This will increase value of current business and introduce new players to take part in value network.
Ericsson is the perfect Service Enablement business partner for communication service providers aiming to address the business challenges of today. We will bring experience, proven tools and industrialized software solutions.
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