T-Mobile UK recently chose Ericsson to act as a prime integrator in a major swap out of its 2G and 3G core network. A prime integrator helps operators stay competitive by transforming their businesses in an ever-changing telecom environment.
The business models are now changing thanks to the online and mobile communities. Sometimes the money is real, other times only the data traffic is real. The arguments for keeping the virtual and real economies separate, yet what operators can do to seize real money from the virtual world.