Ericsson (UK & Ireland) - Ericsson Mobile Platforms business

Mobile Platforms business

Ericsson Mobile Platforms business

Ericsson Mobile Platforms, Basingstoke, UK

Ericsson Mobile Platforms, established as a wholly owned company within the Ericsson Group in September 2001, is one of the few players in the industry to offer core handset technology for 2.5 and 3G mobile phones. Ericsson Mobile Platforms is the leading platform supplier for WCDMA handset sales globally with a 30% market share in 2004.

Ericsson Mobile Platforms is headquartered in Lund, Sweden, where a majority of the company’s approximately 1,100 employees are located. The company also has operations in China, Japan, Norway, the United Kingdom, and the United States.

First with technology & lower development cost

Ericsson Mobile Platforms was the first platform provider in the world to have commercially launched handsets containing its WCDMA, EDGE and GPRS technologies. As many as 23 models, based on platforms from Ericsson Mobile Platforms, were launched in 2004 of which ten were WCDMA/GPRS phones.

Ericsson Mobile Platforms allows mobile phone manufacturers a faster, lower development cost and lower risk route to launching new GPRS, EDGE and WCDMA devices. By using Ericsson Mobile Platforms stable platform technology phone manufacturers can focus their resources on product differentiation in areas such as applications, industrial design, manufacturing, distribution and branding – getting advanced and attractive products with short time to market.

Customer expertise

Ericsson Mobile Platforms customers, who are several of the leading handset manufacturers and ODMs, bring operators a wide portfolio of attractive phones that are stable and interoperable.

Ericsson Mobile Platforms business model is a royalty based license agreement. A key element of this technology-licensing model is Ericsson’s successful position in standardization and its unique Intellectual Property Rights (IPR) portfolio. IPR is crucial to the development of the complex mobile devices that the market is now demanding.

Ericsson holds the world’s largest 2G, 2.5G and 3G IPR portfolios with more than 16,000 granted patents worldwide.

Ericsson Mobile Platforms owns all the handset IPRs granted to Ericsson, and has direct access to shared corporate research on current and future mobile network and application development. This enables Ericsson Mobile Platforms to gain an early insight into end-to-end system design. The close cooperation with Ericsson’s Infrastructure division allows Ericsson Mobile Platforms the unique opportunity to test new technologies and networks before commercial launch.

Extensive experience

The platforms from Ericsson Mobile Platforms are built with extensive experience, having launched the technology commercially in over 200 million phones in over 100 countries.

To date, Ericsson Mobile Platforms has signed contracts with 15 customers, several among the top phone manufacturers. Ericsson Mobile Platforms is working on 23 ongoing designs.