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CTIA WIRELESS 2008 IN LAS VEGAS 
ctia08
CTIA WIRELESS 2008 IN LAS VEGAS

Join us on a journey as seen through the eyes of end-users. We will demonstrate our understanding of user experiences through stories that illustrate different user scenarios.  This kind of in-depth knowledge of end-user experiences is what you need to create successful offerings.  It provides a solid foundation for increased revenues and sound business growth based on innovative Ericsson technologies. 

 

Check back daily for video updates from Las Vegas as well as experience how Tom and Jessica view technology in their daily life through their blog.

Tom - The Careerist

Learn more about Tom

Meet Tom - a father, a professional and a passionate football supporter!  Tom is an example of a careerist. How many Tom's do you have as customers? Generally around 6 % but they generate a large proportion of the revenues.  How do you keep a careerist one of your best customers?

 

Read his blog to learn how technology enables him to manage a career, a family, and ultimately, his life by reading his blog.

Jessica - The Digital Native

Learn more about Jessica

Meet Jessica - a true digital native. Sharing pictures, thoughts, and ultimately her daily living with her numerous friends all using technology.  As users are becoming more familiar with multimedia services and usage is taking off - especially among digital natives like Jessica - the availability and performance of applications is a key competitive advantage.  How will you stay ahead of Jessica's need to share?

 

Read Jessica's blog to learn how technology is second nature to this digital native.

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