Full Service Broadband architecture supports the business opportunity of providing seamless connectivity across fixed and mobile access boundaries.

Full Service Broadband enables broadband connectivity to a wide range of devices, including media servers, video cameras and portable media players, as well as TV, PCs and mobile phones. The architecture is able to satisfy the consumer electronics industry’s need to achieve economies of scale, while also providing smooth integration with enterprise environments. It is based on open standards that are acceptable to all parties, and which cultivate a common ecosystem - just like the mobile industry today.

Ubiquitous availability of any service increases its value to users, and therefore their willingness to pay a premium. The value of the service also increases with the number of connected users. The success of the open standards-based GSM network is proof of these two tenets.

In the new Full Service Broadband architecture, basic IP/Ethernet connectivity needs to be cost-efficient, secure and reliable. This is particularly important for enterprises, but also for delivering services like TV.

In order to capture the revenue potential and the competitive edge associated with mobile broadband, the scope of broadband connectivity is extended to mobile as well as fixed access. New quality assurance measures are included to deliver a mix of Internet, IP-VPN and IMS-enabled services. The new architecture provides a sound foundation for both retail and wholesale broadband service offerings, and supports user mobility with consistent capabilities that enable connectivity services to be charged for.