Why become a Channel Partner
Generate new revenue streams by differentiating your current offerings. Leverage the power of Ericsson’s solutions, brand and industry expertise. Marketing benefits to drive your sales faster with higher customer satisfaction. Professional business tools.
As an Ericsson Channel Partner, you’ll receive a comprehensive range of benefits.
- Generate new revenue streams by differentiating your current offerings
- Leverage the power of Ericsson’s solutions, brand and industry expertise
- Marketing benefits to drive your sales faster with higher customer satisfaction
- Professional business tools, including:
Product and technical information
News and communications tools.
In addition, Channel Partners are supported with pre- and post-sales resources, preferential pricing, a partner directory listing, marketing tools and partnership branding.
Approved Ericsson Channel Partners also have access to information and resources that can be used to build a strong in-house knowledge base, tailored to their business needs.
Channel Partner requirements
The Ericsson Channel Partner Program has been developed to enable you to grow your business; helping you to meet your customers' needs by leveraging Ericsson’s portfolio.
Membership of this limited enrollment program requires a high level of expertise and the ability to solve customers’ problems by selling, building and customizing the chosen solution.
Ericsson Channel Partners are required to meet a minimum annual revenue requirement, based on qualified sales to customers. This condition is discussed and agreed in collaboration with your local channel sales team.
The sale and support of complex business applications requires a solid skill set that ensures the best solution for your customer's needs. Ericsson offers a full range of on-line and classroom training to help you to meet these requirements.
Creating a business plan, along with supporting goals, is required as part of the partnership. We’ve developed the Ericsson Channel Partner business-planning template to make the planning and documentation process as simple and constructive as possible.
Meet an Ericsson Channel Partner
“For several years, KEYMILE has worked closely with Ericsson. As a Channel Partner, we have included and integrated Ericsson products as part of a complete solution that we offer our customers. We have had particular success incorporating Ericsson’s MINI-LINK microwave and optical products into our offering. The ability to offer these products has sometimes made the difference between winning and losing a contract. It’s also helped us to gain market share in Switzerland. And in terms of support in the sales process, Ericsson has been a positive and responsive partner.”
Director, Global Partner Sales
KEYMILE LTD (Switzerland)