Asiacell, Iraq

Customer Objective

• Improve user perception
• Reduce customer churn, by increasing end user satisfaction index
• Modernize the network smoothly despite a vast geographic spread of sites in extreme terrains, weather, and cultural variety.

Ericsson Solution

• Turnkey project management
• Network design and planning
• Network deployment and maintenance
• RAN modernization and swap

Customer Benefits

• Reduced customer churn with a significant increase in the 3G subscriber base.
• Maximized use of investments by cost-efficient use of resources
• Lower OPEX due to power efficiency & reduced carbon footprint.