Expanding from a car to an experience
LYNK & CO are ready to transform the entire car owning (and sharing) experience with the launch of their debut model at Auto Shanghai in April 2017. The product of a Chinese/Swedish collaboration, LYNK & CO sets a new standard for the digital transformation of the automotive industry.
The digital key developed by Ericsson is one of the groundbreaking standard features included with the premiere LYNK & CO 01 model. Working in unison with a mobile app, the digital key will transform car ownership for both private consumers and fleet owners.
How the Ericsson Digital Key works
With a digital key and car sharing platform developed by Ericsson, owners can easily allow friends and family secure, time-limited access to their LYNK & CO car.
LYNK & CO is more than a just new car brand
Consumers are looking for alternative models of car ownership, and new ways to experience mobility and connectivity. To answer that demand, LYNK & CO set out to create a connected car that is always available, reliable and able to upgrade over time.
LYNK & CO knew they couldn't do everything themselves, they needed a reliable partner with global experience in IoT and Cloud connectivity. With the Ericsson Connected Vehicle Cloud, the LYNK & CO team found the ideal platform to turn their vision into reality.
Ericsson enables digital transformation
To allow open and agile innovation, Ericsson and LYNK & CO have partnered to create an open platform for digital services. This secure, but open ecosystem allows third party developers to create innovative digital services built specifically for automobiles.
This allows our cars to become enabled devices, with unique sensors and capabilities. Just as apps have changed the way we use our phones, LYNK & CO are ready to transform the way we use and experience automobiles.
Global scale with the Connected Vehicle Cloud
Chinese consumers will have the first chance at the LYNK & CO experience, with roll-out in the United States and Europe planned for later in 2017. By utilizing the global reach of the Connected Vehicle Cloud, LYNK & CO will be able to expand quickly, with a consistently high-quality offering fitted to each new market.
As we have with LYNK & CO, we tailor the Connected Vehicle Cloud to the needs of each customer, with the ability to scale globally, and adjust locally. We are proud to point to our ongoing collaboration with LYNK & CO as a model for the digital transformation of the auto industry.