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Consumer insights

Ericsson ConsumerLab has 20 years’ experience of studying people’s behaviors and values, including the way they act and think about ICT products and services. Ericsson ConsumerLab provides unique insights on market and consumer trends.

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Merged reality

Ericsson's latest ConsumerLab report reveals insights into how consumers expect virtual reality and augmented reality to merge with physical reality.

10 hot consumer trends 2017

Taking a look into the future, Ericsson ConsumerLab presents the sixth edition of its annual trend report.

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Teens, video and online friendships

For today’s teens, it’s possible to have thousands of "friends" on social media. See how friendship groups are structured and interact online.

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Episode #11

From Healthcare to Homecare

Consumer insights