As part of a drive to offer an evolved services portfolio to broadcasters, Ericsson (NASDAQ:ERIC) will present its new media management services at IBC 2013 (1.D61). The managed services are set to advance broadcasters’ content preparation and playout capabilities and ensure efficient delivery of content to internet and mobile media devices in today’s fast evolving TV Anywhere environment.
"With today’s massive growth in global media consumption, broadcasters and media organizations have to process much higher quantities of media in an increasing number of formats if they want to reach their audiences on any screen and any device," said Thorsten Sauer, Head of Broadcast Services, Business Unit Global Services, at Ericsson. "Our new media management services ease that complexity by offering a one-stop solution for the unified preparation and delivery of content. They guarantee that broadcasters and media organizations have the flexibility and scalability they need so they can better focus on their brand, their content, and on delivering a quality viewing experience to their customers."
Ericsson’s media management services comprise two new solutions – Managed Media Preparation and Managed Media Internet Delivery. Together, the two services enable a unique, end-to-end solution allowing broadcasters to deliver content easily and seamlessly to their audiences anytime, anywhere. Importantly, they allow broadcasters to bypass the challenges associated with technology delivery in today’s near-universal multi-screen environment.
The Managed Media Preparation service enables enriched multi-format content for linear playout, streaming, non-linear, and mobile delivery as well as greater efficiency, reducing time to market by handling large amounts of media quickly and efficiently. Through new workflow automation, business process management and enterprise desktop tools the service uses new automated real-time reporting, monitoring and dashboards. This gives broadcasters remote access to tools and services so they can browse and enrich content and metadata at their own desktops in real-time while the content is securely digitized and stored in an Ericsson facility. Additionally, the Managed Media Preparation service reduces time-to-market by handling large amounts of media quickly and efficiently, despite time zone or geographical location, as well as streamlines the interactions between media owners and Ericsson.
The Managed Media Internet Delivery service masters the combination of over-the-top (OTT) delivery and playout to efficiently deliver content to consumers, broadening and enriching the audience viewing experience. This managed service for broadcasters takes away the complexities and challenges of deploying internet delivered catch-up and online TV services to a myriad of connected devices, allowing broadcasters to focus on creating great content. Built as a modular set of services and supporting an extensive device portfolio, the internet delivery service is a logical extension of the managed media preparation and play out capabilities that Ericsson has.
Visitors to Ericsson’s booth at IBC will have the opportunity to learn how the media management services process content and metadata while managing delivery to linear broadcast, OTT, non-linear and mobile applications, providing a huge economy of scale and wider audience reach. They will also see how the digital library management component of the Managed Media Preparation Service allows content owners, broadcasters and distributors to securely digitize their libraries, remotely access and enrich their content and metadata.
This new offering builds upon Ericsson’s success within Broadcast Services, which was launched in 2007, and will be rolled out across Ericsson’s broadcast facilities in 2014.
Notes to editors
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Ericsson is a world-leading provider of communications technology and services. We are enabling the Networked Society with efficient real-time solutions that allow us all to study, work and live our lives more freely, in sustainable societies around the world.
Our offering comprises services, software and infrastructure within Information and Communications Technology for telecom operators and other industries. Today 40 percent of the world's mobile traffic goes through Ericsson networks and we support customers’ networks servicing more than 2.5 billion subscriptions.
We are more than 110,000 people working with customers in more than 180 countries. Founded in 1876, Ericsson is headquartered in Stockholm, Sweden. In 2012 the company’s net sales were SEK 227.8 billion (USD 33.8 billion). Ericsson is listed on NASDAQ OMX, Stockholm and NASDAQ, New York stock exchanges.
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