The world of games is being transformed. A new Ericsson ConsumerLab report says this transformation is being driven largely by a wave of new devices, more stable internet access and ever-increasing interest.

Gaming is set to expand beyond its traditional home of entertainment, into personal development, education and improving employee performance.

As the profiles of gamers change and encompass nearly all demographics, immersion, socialization and rewards are the key drivers that motivate consumers to play new types of games on new devices.

Read more about these and other results in the report, New Ways to Play Games.

Read the report