TV Connect 2014 to highlight Ericsson’s solutions and services which are defining the TV Anywhere landscape. Ensuring efficient high quality video delivery through broad capabilities in making networks video-centric. Addresses consumer demand for advanced TV experiences and high quality video anytime, any place, on any device.

Ericsson’s (NASDAQ: ERIC) prediction of a Networked Society is being realized as rapid penetration of broadband, connected video capable devices and cloud-based services are driving consumer viewing habits to extend beyond the traditional living room experience and towards a new TV Anywhere era. Ericsson’s 2013 ConsumerLab research shows that the usage of mobile devices for TV and video viewing is increasing. 72% of those surveyed said that they watch online video using a mobile device at least weekly. At TV Connect 2014, March 18-20, London (Stand: 113), Ericsson will show how it is uniquely placed at the convergence of the media and IP worlds to drive the future of TV so that content owners, broadcasters and TV service providers can enrich consumer lives with personalized and relevant content anytime, anywhere and on any device.

Simon Frost, Head of TV Marketing, Ericsson said: "TV Connect will provide the perfect opportunity for us to outline how we are enabling our customers to deliver seamless TV Anywhere experiences. At TV Connect we will be showcasing our latest innovations across service creation, management and delivery as well as our unique ability to make every network video-centric and ready for new business models. With the shift to mobility, we will highlight how LTE Broadcast is enhancing video delivery and consumer experience. We will also be showcasing our cloud-enabled vision for Pay TV Anywhere services which delivers the agility needed to make our customers ultra competitive in a rapidly evolving all-IP world."

Among the highlights will be an outline of Ericsson’s Future TV Anywhere vision, which brings modern web technologies to the TV operator world, enabling operators to combine the quality of service and content depth of Pay TV with the interactivity and multi-screen capabilities of Over the Top (OTT) video. This will further be explored in Ericsson’s keynote presentation which will look at how TV service providers can deliver and innovate at web speed. In addition Ericsson will discuss how the latest advancements in video compression processing, operator CDN (Content Delivery Network) capabilities with the Media Delivery Network solution, and LTE Broadcast are transforming the opportunity to leverage video smart networks.

The following Ericsson senior industry experts will be presenting during the conference:

Wednesday March 19, 9:25-9:45, GMT

Keynote: ‘TV Anywhere: Pay TV at Web Speed’

Speaker: Ben Huang, Head of Global Marketing, Mediaroom Division, Ericsson

Wednesday March 19, 11:25 -11.55 GMT

Keynote Super Panel Discussion: ‘What is the future of Hybrid OTT Services?’

Speaker: Ben Huang, Head of Global Marketing, Mediaroom Division, Ericsson

Tuesday March 18, 12:20-12:40, GMT

‘Opportunities for LTE Broadcast to bring live TV on the move’

Speaker: Simon Frost, Head of TV Marketing, Ericsson

Notes to editors

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Ericsson is the driving force behind the Networked Society – a world leader in communications technology and services. Our long-term relationships with every major telecom operator in the world allow people, businesses and societies to fulfil their potential and create a more sustainable future.

Our services, software and infrastructure – especially in mobility, broadband and the cloud – are enabling the telecom industry and other sectors to do better business, increase efficiency, improve the user experience and capture new opportunities.

With more than 110,000 professionals and customers in 180 countries, we combine global scale with technology and services leadership. We support networks that connect more than 2.5 billion subscribers. Forty percent of the world’s mobile traffic is carried over Ericsson networks. And our investments in research and development ensure that our solutions – and our customers – stay in front.

Founded in 1876, Ericsson has its headquarters in Stockholm, Sweden. Net sales in 2013 were SEK 227.4 billion (USD 34.9 billion). Ericsson is listed on NASDAQ OMX stock exchange in Stockholm and the NASDAQ in New York.

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Ericsson Corporate Public & Media Relations

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