Ericsson’s Head of OSS/BSS Marketing, Pamela Mallette, describes how software is enabling service providers to truly engage in the Networked Society.


Software tools and solutions aren’t just a reaction to the transformation to Digital Telco. Rather, software is actually a driving force behind this transformation.

Solutions such as Ericsson’s Expert Analytics 15.0 give operators a 360-degree view of their operations, supporting everything from the beginning of the customer life cycle all the way to customer experience. This enables service providers to delight their customers with the innovative service offerings and customer-centricity that will define the Networked Society.