The report explores how the Wi-Fi calling service affects communication behavior among those already using it, and investigates the benefits that consumers consider the service offers. The report explores whether Wi-Fi calling changes consumers’ perceptions of providers offering such services, and also examines how it is viewed by frequent international travelers.
Wi-Fi calling finds its voice
Today’s users of Wi-Fi calling in the US see a change in their communication behavior. According to a new Ericsson ConsumerLab report, 61 percent of the respondents claim they now make more frequent and longer voice calls, while around half say they have replaced some over-the-top app communication with voice calls utilizing Wi-Fi calling.