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AR gaming makes AR part of everyday life

When gamers start accepting digital objects in the real world, these habits will lead to an acceptance in other areas too. For example, 45 percent of gamers are interested in using AR glasses to watch TV and video, and almost as many say they would use AR to plan their homes.

Figure 12: Interest in different AR activities for gamers and non-gamers (percentage)

Figure 12: Interest in different AR activities for gamers and non-gamers (percentage)

Looking forward, as many as 67 percent of gamers say they will increase their AR usage in the next 5 years. It's clear AR is poised to make its mark on society and media consumption is going to be a key component on the augmented road ahead.