The emergence of the Networked Society is re-shaping all industries and empowering the consumer like never before. Mobility, broadband and cloud are the primary enablers of change where 15 billion connected; video enabled devices by 2020 will drive an appetite for video that will create unprecedented challenges and opportunities.
As the Media industry moves from the digital era, to the internet era of television and undergoes a period of unprecedented disruptive transformation, the traditional media value chain is being broken and remolded into a new dynamic ecosystem. At the center of this new world is the consumer, who is driving forward huge change through their continually rising expectations of what today’s TV experience should be. The mission for players in Media is very clear – delight the TV consumer, every day. Re-establishing your value continually.
Delighting the TV consumer every day is central to success.”
While delighting the future TV consumer is both complex and continually evolving, the four most critical elements of delight are below:
The fundamentals of TV consumer delight
A beautiful interface that flows from device to device, offering all that viewers want, at their fingertips and without interruption. Enable them to search, sort, play and share content the way they like. Gather all the content they want in one place, and move it between all of their devices without compromising the experience.
A hyper-smart trusted service that responds to the consumer’s mood and needs, giving an answer to the everyday question: what should I watch next?
Learn from preferences, behavior and friends to recommend content that matches the viewer’s taste and connects to their social network, putting everything in one place.
A viewing experience like nothing before with such amazing visual quality that consumers feel part of the on-screen story. Content becomes augmented with relevant facts, stats and access features that move the game on. It’s so great that no one will want to leave.
A fulfilling experience, based on the guarantee that the TV service will continually evolve and viewer loyalty will be rewarded with new features, improved functionality and exciting surprises. The anticipation for the next release is what keeps consumers staying for more.
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Today’s cellular networks, covering the globe with standardized mobile access, provide the ideal platform for a proliferation of IoT devices and applications. Ericsson is delivering innovations to enable cellular to address your in-building IoT connectivity requirements.
The adaptation of networked technologies moves faster than ever and new ICT-related services are radically changing the business landscape for many industries. Explore how the combined forces of IT and telecoms are disrupting traditional ways of thinking, giving rise to new products, services, and game-changing levels of efficiency. The question isn’t whether the real estate industry will be transformed, but how soon it will happen.
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With the industry and TV consumer undergoing persistent change, we believe it is essential to have the deepest insights possible to enable our vision for the future of TV and guide our customers in their continual transformation to drive the greatest success.
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Ericsson is continually investing to enable content owners, broadcasters and TV service providers to deliver on their potential to delight their TV consumers every day. Only Ericsson has the three essential capabilities.
Unique capabilities that deliver the future of TV
MediaFirst Video Processing
The future of Television demands innovation. Hear what Ericsson visionaries are saying about enabling content owners, broadcasters and TV service providers to delight their viewers.
Ericsson asks TV and media consumers around the world what they think of TV – and how they’re using it today. This way, we can better understand viewing habits and tastes and continue to enable our global customers to transform Television in the Networked Society. Do you think you know what viewers are saying about TV these days?
Watch TV consumers reflect on the importance of video quality, as well as their binge viewing TV and media habits.
Watch as consumers reflect on how they think TV will evolve in the years to come.
Avni Rambhia, Principal Analyst, Digital Strategies, Frost & Sullivan provides her insights into TV & Media and Ericsson's Media Industry Portfolio.
Ericsson's Simon Frost discusses how traditional Pay TV providers can cope with the big changes wrought by the rise of OTT video and IP technology.
Hear Ericsson’s Gordon Castle, Head of Strategy Area Mediacom, discuss Ericsson as the transformation partner for a wide range of operators in various segments around the globe.
From cloud technology to augmented reality and content discovery, all the hottest technology trends are discussed at NAB 2016 by Ericsson TV & Media industry experts.
Tim Hermes, Publisher, Broadband Technology Report, interviews Ericsson's Dr. Giles Wilson at NAB 2015.
Ravi Parmar, Product Manager, Ericsson, explains LTE Broadcast and its importance at Mobile World Congress 2015.
Ericsson’s Carlos Gonzalez, Head of BL Media Delivery, discusses Ericsson Media Delivery.
Ericsson’s Marte Harkestad, Pre Sales Specialist, provides an overview of Ericsson's Content Discovery Services.
Ericsson’s Victoria Sjuve, Strategic Product Manager, provides an overview of Ericsson's Mediafirst Video Processing.
Telstra and Ericsson conduct a live trial of LTE Broadcast technology
Simon Frost, Ericsson Head of TV Marketing, says Media Delivery Network (MDN) solution allows network operators and pay-TV SP’s to offer video services over IP networks. MDN solution is being launched at Mobile World Congress 2015.
Pete Thompson, Head of Mediaroom, Ericsson, discusses what Ericsson MediaFirst means for platform operators, and how Mediaroom is also evolving.
Join Ericsson, as we preview our focus for IBC 2014, and demonstrate our vision for the Future of TV.
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Throughout Euro 2016, Ericsson played a major role in delivering 4G mobile coverage to all 10 stadiums hosting the tournament. In this blog Simon Frost looks at the evolution of immersive video and how Ericsson is boosting the future sports experience for broadcasters, fans and athletes alike.
Consumers are rapidly evolving their values and assumptions on the discovery, access, payment and sharing of content-related experiences. Are you ready to satisfy the most media savvy and demanding TV consumer in history?
Mobile and fixed IP broadband will transform TV by offering a path beyond the living room to 15bn connected devices, and will radically change consumer expectations. Essential for every platform, is your IP video strategy ready?
5G is the next chapter of telecom networks designed to meet ever-more advanced and complex sets of performance requirements. And it represents a new way of thinking in the approach to generational changes in mobile technology.
Today’s businesses are forced to operate in a business climate of breakneck speed and continuous change. Ericsson Cloud enables businesses to transform their IT operations so that they can respond to these changing market forces faster and deliver customer value more effectively – all while containing costs to be more competitive.
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RT @blomdell: #EMS16 superman and the transformation of media throughout generations @VUBIQUITY https://t.co/qLSMXusPhV
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Apr 7, 2016 - Dec 31, 2016OngoingSweden
Jul 17, 2016 - Jul 24, 2016OngoingSwedenOnline
Sep 8, 2016 - Sep 12, 2016Netherlands
Sep 20, 2016 - Sep 23, 2016Germany
Sep 26, 2016 - Sep 29, 2016Switzerland
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