Ericsson Business Review

Ericsson Business Review, Issue 2, 2015

Noticed anything different lately?

Patrik Regårdh

From national assemblies to assembly lines, ICT is transforming society and business at a remarkable pace. And when it comes to making sense of this revolutionary change, there’s no better guide than Ericsson Business Review.

Our latest issue asks two very different thought-leaders – Volvo Cars’ CIO Klas Bendrik and the distinguished economist Daron Acemoglu – for their unique perspectives on digital transformation. Bendrik explains that companies can no longer afford to distinguish between their business and IT strategies, and presents a compelling vision of the future for the CIO role. Acemoglu, meanwhile, argues that positive transformation requires countries to build the right economic and political institutions – and technology companies to reject repression and censorship.

In addition, Omar Valdez-De-Leon argues that while a great strategy is important for operators looking to tap into transformation, it is not always enough. He says building organizational setups optimized for the digital paradigm is just as critical, and sets out an uncompromising list of relevant success factors.

Next, Chris Yeadon and Linda Austin continue their series of articles on experience-based pricing by uncovering what operators should really be selling. They underline that consumers expect greater choice, personalization and relevancy in their services, and that operators urgently need to monetize the true value of the experiences they provide.

Finally, Johan Frishammar, Manfred Dasselaar and Vinit Parida set out a blueprint that can enable the manufacturing industry to innovate and thrive in an era of digitalization and servitization. As products and services become increasingly smart, connected and integrated, it’s clear that restoring the industry to factory settings is definitely not an option.

At Ericsson Business Review, we see digital transformation as one of the most important – and complex – phenomena of our age. And unravelling the intricacies of change, while mapping out strategies for success in a rapidly evolving landscape, is what we’re all about.

Patrik Regårdh

Head of Strategic Marketing

Change, domains and automobiles: Volvo redefines the CIO

Klas Bendrik,

Think IT is strictly a support function? Think again. A new breed of pioneering CIO is bringing IT out of the back office and into the boardroom – and overturning traditional corporate strategies and roles along the way. We meet Volvo Cars’ CIO Klas Bendrik, the man in the fast lane of this dramatic transformation.

Daron Acemoglu: why ICT succeeds (or doesn’t)

why ICT succeeds (or doesn’t)

Author of the best-selling book Why Nations Fail and one of the world’s most renowned economists, Daron Acemoglu represents an influential voice in debates on the interplay between growth, politics and technology. In this exclusive interview, he explains what makes institutions key actors in determining the impact of ICT – and urgently calls for technology companies to commit to positive social transformation, rather than repression.

Organizing for a digital age: an operator’s guide

Organizing for a digital age: an operator’s guide

The business landscape is being radically reshaped on a daily basis – and operators need to respond, rethink and above all, reorganize. However, creating set-ups ready for the new digital paradigm is only possible by mastering a series of key success factors.

Experience matters: what operators should really be selling

Experience matters: what operators should really be selling

Undifferentiated connectivity is no longer the basis of a strong operator value proposition. As consumer expectations grow, it’s time for operators to embrace experience-based pricing.

When product meets service: digitalizing industrial innovation

When product meets service: digitalizing industrial innovation

Restore to factory settings? Not for the manufacturing sector. With the rise of smart, connected and integrated product-services, it’s time for a new blueprint that can successfully drive innovation in a second machine age.

Further reading

Understanding the Networked Society – new logics for an age of empowerment

Digital transformation is an increasingly powerful social and political force. An Ericsson white paper sets out the new logics that are created as a result.

Read the white paper here

Why Telcos need to embrace Digital Transformation now

What does a digitalized world mean for an operator’s business and customer relationships? Learn more in this IDC Executive Brief.

Read the brief here

Our next issue

Jan Höller

The next issue of Ericsson Business Review will offer exclusive insights into the Internet of Things (IoT). Get a taster with this short film, in which Ericsson’s Jan Höller explains how the IoT is a fundamental transformation agent.

Watch the video here

EBR is Ericsson’s global business publication, focusing on thought leadership and providing a long-term perspective on business strategies within Information and Communications Technology (ICT) for telecom operators and other industries.