5G Talks
Episode 4: Differentiate your customer experience with 5G
10am – 10:45 am CET 12th July 2023
In this episode we explore why and how Telcos are on a quest to differentiate through new personalized 5G customer experiences.
Why should you join:
- Ericsson experts will share insight on the link between increased 5G subscriptions and revenue growth, and we bring together inspiring examples from across the world.
- Hear about Singtel’s world-first test-case of a formula one mobile customer experience that demonstrates the creative and commercial opportunities available.
- 5G Trailblazer Magnus Bjorkman shares how gamification in sports can turn loyal fans into paying subscribers.
- Plus, we’ll hear about the potential for piloting new propositions from the CMO of Orange Europe.
We look forward to seeing you there.
Host

Angela Lamont
Angela has an extensive background in hosting tech and science events, including Technoport, the SET Awards and the Big Science Business Forum. As well as being involved in over 200 BBC broadcasts in the UK.
Speakers

Hans Hammar
Head of Networks Business Strategy at Ericsson

Jean-Marie Culpin
CMO Orange Europe

Magnus Bjorkman
CEO of Tension and Co-founder of Onsite Sport

Patrik Cerwall
Head of Strategic Marketing Insights at Ericsson

Terence Lai
VP Consumer Products and Partnership at Singtel