Belgin Caglar

With over 15 years of experience in the telecom industry, Belgin Caglar serves as the Strategic Marketing Director for North America at Ericsson's Silicon Valley office. Belgin has spearheaded both global and U.S.-based marketing programs, with a strong emphasis on customer and partner engagement for technology leadership. Her expertise encompasses strategic oversight of Ericsson’s global ecosystem and partner marketing initiatives. Additionally, she manages the Silicon Valley executive briefing center and orchestrates impactful cross-functional customer engagement programs. Belgin brings a robust background in consumer research within the telecom sector, having led multiple international market studies that informed strategic marketing and network deployment. Her career includes significant roles in driving demand generation, account-based marketing, managing high-profile marketing campaigns, and developing B2B strategies that substantially elevate customer and partner relations. Belgin holds a B.Sc. in Industrial Engineering from Bilkent University and has continuously contributed to Ericsson’s position at the forefront of telecommunications innovation.