When moments are worth paying for

Deliver the performance the moment requires with differentiated connectivity.

Different situations, different connectivity needs.

Available in English Español Português

The stream of a lifetime. A broadcaster breaking news. A million-euro deal that just can’t wait. There are moments that matter, and moments that matter more. This is what differentiated connectivity is all about. Let's explore how you can make the most of these moments.

There are critical moments in consumers' and businesses’ daily lives when network performance matter more, and when willingness to pay surges – whether they’re streaming live video from a concert, managing secure mobile payments at a bustling festival, or engaging in a pivotal online gaming session. These are moments when differentiated connectivity truly makes a difference.

Differentiated connectivity is about creating service offerings with predictable performance that meets the diverse requirements of both consumer and enterprise applications.

Capturing the ‘wow’ moment at the big concert

To stay relevant with thousands of followers, differentiated connectivity ensures influencers connect and stream without lag regardless of the network traffic generated by thousands of fans at major events.

The ‘Wow’ moment. The big concert. Thousands of fans in one venue. Right in the middle of it all, an influencer is livestreaming the entire experience. With a dedicated network slice and superior uplink performance, they can stream in the most crowded environments, no buffering, no lag — just seamless, real-time sharing.

What if you created a performance-based proposition dedicated for influencers and content creators, so they can entertain their followers and raise their profile to attract new audiences.

Flawless payments ‘flow’ at the big game

With 190 million card payments each day in Europe alone, differentiated connectivity ensures your payment terminals stay cool under pressure.

The ‘Flow’ Moment. The big game has arrived and you’re a food truck vendor at a stadium with 60,000 fans. Making the most of the opportunity to sell as much food as you can! With a secure, dedicated connection to make sure transactions go through, its going to be a very profitable day.

What if you created a proposition for small businesses where they could have this service wherever (and whenever) they needed to take payment. Keeping their customers happy and products flying off the shelf.

Today, nearly all mobile service offerings are centered around packages of data volume. These offerings are delivered with “best-effort” performance, giving users the best possible performance the network can currently deliver. The challenge is that the connection isn't guaranteed at the specific moment the user needs it most. Differentiated connectivity provides CSPs with the opportunity to explore and consider performance as a value proposition, expanding new types of tiered and premium service offerings to consumers and enterprises. Here’s a few examples:

Festival vendors get superior connectivity

Working with Vodafone, we had dedicated connectivity for food and drink vendors and event operations teams at a festival in the UK.

A dedicated slice for influencer live streaming

Working with Telefonica we tested META glasses at MWC on a dedicated network slice. Hear what influencer Evan Kirstal thought about the experience.

5G shakes up the fan experience

Working with Tele2 in Sweden, we gave influencers VIP connectivity at a concert of one of the world’s biggest music star.

Woman uses smartphone in van with nature view.

Enhancing connectivity beyond best effort

Elevating 5G with differentiated connectivity

Four trends for 5G-enhanced event connectivity and fan experiences

It is time to move beyond the era of traditional mobile broadband. The breakthrough of high-performing and programmable network capabilities is unleashing a new era of business innovation built around differentiated connectivity and network APIs, opening up new revenue streams. This is not just a network evolution, it’s an industry-wide revolution that will transform what mobile services can enable and how they are monetized. Are you ready for the open network (r)evolution?

Find out more

Looking for more information on differentiated connectivity?

To keep up to date on the latest information relating to the topic of differentiated connectivity or to find out more about the fundamental building blocks, subscribe today to get the latest insights and releases.

When moments are worth paying for

Different situations, different connectivity needs.

This is your moment

Bringing differentiated connectivity to life