Henrik Söderlund

Ericsson has developed a Storytelling and Augmented Reality (AR) platform, “Every Place Has a Story”. Every Place Has a Story caters to both consumers and storytellers alike, enabling storytellers with easy to use step by step tutorials, effectively bridging the amateur and professional spheres, while simultaneously empowering consumers of stories to seamlessly find the stories most interesting to them.

Henrik has spent his 20+year career in transformation and business development roles across technology and industry verticals, while establishing a track record for enhancing bottom line growth. His passion for history has been a lifelong hobby as he is a history buff by nature and enjoys exploration of pivotal historical events. This career track record and personal passion for history and society are the genesis for Every Place has a Story.