Martin Zander
Head of Strategic Initiatives and Ecosystems
Ericsson
He's known for innovative product development and transformative changes. Previously, Zander led the Ericsson One Network incubation, where he introduced a 5G network API platform and the Dynamic End-user Boost service, an industry-first, enabling both 4G and 5G mobile users to dynamically boost cellular connectivity from their smartphones to ensure they are getting an optimal mobile experience. Furthermore, Zander established Ericsson's Small Medium Business Solutions, including the Ericsson Wireless Office. While based in Santa Clara, CA, he played a crucial role in Ericsson's acquisition of Cradlepoint, a move bolstering Ericsson's position in the Enterprise wireless services market. Zander holds a bachelor's degree in Strategy and a master's degree in Technology Management from Lund University.