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      FutureNet World 2025

      FutureNet World 2025

      Join us in Dubai, May 27-28

      FutureNet Middle East and North Africa 2025

      May 27, 2025 09:00
      to May 28, 2025 18:00 (GST)
      Dubai, United Arab Emirates
      HASHTAGS

      We are delighted to announce that Ericsson is proudly participating as a Gold Sponsor at FutureNet World 2025!

      We look forward to welcoming our valued customers and partners to our exhibit stand (#14.) This year promises to be more exciting than ever, with innovative demos showcasing our latest technology, as we help Communication Service Providers (CSPs) unlock a hyper-automated future of possibilities.

      Please make sure to bookmark this page, as we will be regularly updating it with all the essential information you need. From exhibit demos to our featured speaker, there's plenty to look forward to. 

      We are excited about the opportunity to connect with you at this event, to share insights and explore how we can drive digital transformation together. See you in May!

      Attend our fireside chat

      Bringing Customer centricity back into the Network Autonomy equation with AI


      Join Mohammed A. Aljuhani, VP of Technology Operations, Mobily, and Sam Keys-Toyer, Head of Business & Portfolio Development, BCSS SA Managed Services Networks, Ericsson, for a 20-minute Fireside Chat focused on the autonomous networks operations journey. Key topics include:

      • The yin-yang role of autonomous operations within the bigger autonomous network picture
      • AI Hyper personalization: Have we forgotten the customer has a say?
      • Autonomous customer centricity needs continuous intent setting, not just a one-time action
      • The real future of autonomous networks: Where Hyper Automation meets Hyper Personalization

       

      Mohammed A. Aljuhani

      Mohammed A. Aljuhani
      Vice President of Technology Operations, Mobily

      Sam Keys-Toyer

      Sam Keys-Toyer
      Head of Business & Portfolio Development, BCSS SA Managed Services Networks, Ericsson

      Ericsson featured speaker

      Bringing customer centricity back into the Network Autonomy equation with AI

      Join Sam Keys-Toyer, Head of Business & Portfolio Development, Managed Services Networks, as he discusses:

      • The yin-yang role of autonomous operations within the bigger autonomous network picture
      • AI Hyper personalization: Have we forgotten the customer has a say?
      • Autonomous customer centricity needs continuous intent setting, not just a one-time action
      • The real future of autonomous networks: Where Hyper Automation meets Hyper Personalization 
      Sam Keys

      At our booth

      AI Intent-based Operations in action

      AI Intent-based Operations in action

      Join us to view our AI Intent-based Operations in action already deployed in a live CSP network

      • Delivering exceptional performance and user experience through AI powered intent based throughput management
      • Latest GenAI and Digital Twins techniques to enable new differentiated connectivity services
      • Award winning High-value scenario for Autonomous Networks (AN) Level-4
      Saeed Mohamed

      Join Saeed Mohamed, 5G Services Portfolio Director within Ericsson’s Solution Area Managed Network Services

      Saeed  leads the development of AI-powered solutions for Intent-Based Operations and Autonomous Network Operations within Ericsson’s Managed Services. With over 18 years of experience in radio network optimization, he helps operators worldwide enhance 5G RAN performance, efficiency, and operational intelligence.

      Want to get your networks operations to the next autonomy level?

      Ericsson is enhancing the Ericsson Operations Engine (EOE) portfolio and its operating model to align with the TM Forum’s Autonomous Operations Maturity Model and the Autonomous Network levels framework and methodology. This initiative aims to assist Communication Service Providers (CSPs) in transitioning from network management by humans to managing the machines that oversee the network. This shift promotes increased reliance on automated systems to make intelligent decisions quickly. Our operating model operates at a process scenario level, helping CSPs set attainable objectives focused on Return on Investment (ROI) rather than merely achieving a specific level of maturity.

      Find out how we can help with your autonomous journey.

      Get in touch

      Autonomous network operations are key for thriving in tomorrow’s differentiated connectivity landscape.

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