Ericsson integrates business critical network management solution for SmarTone

Ericsson has been selected by SmarTone Mobile Communications Limited in Hong Kong as the systems integrator of an end-to-end network management solution. The solution enables SmarTone to guarantee and demonstrate in real-time, committed levels of quality of service (QoS) in its GPRS network. This is significant in order to generate new revenue streams as well as to retain existing clients.
Press release
Feb 15, 2005 11:15 (GMT +00:00)
Ericsson has worldwide experience from systems integration of more than 500 network management solutions. This is Ericsson's first quality assurance project in Hong Kong. Ericsson provides, deploys and integrates a monitoring solution in a seamless manner with SmarTone's end-to-end service assurance management processes.

"With the new integrated solution, we are now able to manage our GPRS network even more effectively and accurately, bringing significant benefits to our network planning and service assurance," said Mr. Stephen Chau, Chief Technology Officer, SmarTone. "Our company is always committed to providing superior total customer experience. Ericsson's solution helps us further improve our offerings."

"Ericsson is delighted to be selected by SmarTone for Systems Integration of business critical solutions," said Mr. Stephen Yeung, Managing Director, Ericsson Hong Kong. "This integration project for SmarTone is a good example of Ericsson's competence and experience to integrate solutions in an open architecture based on our business understanding and technology knowledge."

As networks and business models become more complex, Ericsson supports operators in creating an efficient environment for consumer service delivery through market-leading network and systems integration. Ericsson provides solution design, systems integration and solution management in complex multi-vendor environments. The solutions include evaluation and integration of third party products according to the specific needs of each operator.

Ericsson is shaping the future of Mobile and Broadband Internet communications through its continuous technology leadership. Providing innovative solutions in more than 140 countries, Ericsson is helping to create the most powerful communication companies in the world.

Josephine Edwall, Ericsson Communications
Phone: +46 70 519 1698, +46 8 719 6992

Rebecca Tong, Communications, Ericsson (Hong Kong)
Phone: +852 2590 2556

About SmarTone
SmarTone is Hong Kong's leading mobile network operator in multimedia services. It aims to bring its customers closer to the people, the information and the entertainment that is important to them and, through this, to generate greater shareholder value. SmarTone is committed to delivering the best value proposition in the market through continual improvements in the three pillars of its business - products and services, network performance and customer service.  Publicly listed in Hong Kong since 1996, SmarTone is a GSM operator and one of the four 3G licensees in Hong Kong.

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