The Connected Commuter dashboard
Take a closer look at the consumer research behind our ConsumerLab study ‘Augmenting the daily commute’ with our interactive Connected Commuter dashboard. Delve into the world of connected commuters, exploring their strategies to create a better commuting experience, and their views on future mobility service concepts. Use our interactive dashboard to not only learn more about these service concepts, but view and filter our extensive consumer research, representative of 130 million smartphone users worldwide.
One-quarter of survey respondents claim to be highly satisfied with their commute and turn it into an experience worth having. We refer to this group as Savvy Commuters and reflect on how their strategies could be used to improve commuting for others.
The key factors we found to impact commuting satisfaction are:
59%
Fifty-nine percent of mass transport users are frustrated with their inability to adapt routes or transport modes. This is the case for 12 percent of Savvy Commuters
90%
Nine in ten Savvy Commuters report having enough physical and mental space during most of their commute.
58%
Fifty-eight percent of our respondents are highly interested in features that send alerts when a driver is not paying attention to a danger ahead.