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Channel partner progam advantage

The program advantage

The program was developed with your business in mind, and built to instill simplicity, protection, profitability, and differentiation.

These pillars, combined with a strong level of predictability, will enable you to confidently leverage the program as part of your business planning model and accelerate the growth within your Ericsson competency and coverage area.

 

Ericsson partner program pillars:

Simplicity
A streamlined way to measure competence and performance with simplified incentives

Protection
Deal registration for opportunities brought to Ericsson

Profitability
Front-end incentives based on membership levels and attainment including market development funds

Differentiation
Unique membership levels which offer rewards based on contribution and investment

Ericsson Channel Partners receive a comprehensive range of benefits.

Generate new revenue streams

Generate new revenue streams

Differentiate your current offerings with Ericsson products and solutions.

Leverage the Power of Ericsson

Leverage the power of Ericsson

Ericsson solutions, brand and industry expertise are known throughout the globe.

Sales and Marketing Tools

Sales and marketing tools

Drive sales faster with our partner-ready sales and marketing material.

Ericsson supports Channel Partners

Channel Partners are supported with pre- and post-sales resources, preferential pricing, a partner directory listing, marketing tools and partnership branding.

Ericsson Channel Partners also have access to information and resources that can be used to build a strong in-house knowledge base, tailored to their business needs.

Channel Partner requirements

Program engagement:

 

Must meet the minimum volume, enablement, and coverage requirements of the partner program.

Partners are required to become accredited and certified across sales, presales, implementation, and support.

Partners must follow all Ericsson compliance guidelines.

People in front of Ericsson HQ

Joint business planning

To achieve our desired business results, it is important that we establish a solid plan around how we will grow the business together. The business plan will allow us to understand what our joint success looks like by:

  • Understanding the partner objectives and aligning our joint solutions and offerings
  • Aligning on joint performance objectives
  • Establishing an enablement and resource plan
  • Working with digital sales and marketing to align on lead generation campaign and events
  • Identifying key performance indicators needed to measure success

Become a Channel Partner

Fill in the form to register your interest in joining the Ericsson Channel Partner program and we will contact you.

Already a Channel Partner? Access the Partner portal

This section is open to companies who have signed a distribution agreement with Ericsson.

Locate your Channel Partner

Please select a country of interest to find authorized Ericsson Channel Partners and what products are sold in that country.