Ericsson's (NASDAQ:ERIC) new Enterprise Multimedia Server offers companies a fast, cost-effective way to roll out user-centric Unified Communications with Ericsson patented Mobile Extension support. By putting users at the center of communication - with a single point of contact - the new system enables them to keep in touch wherever they are, using their preferred available device and network.
 
The Enterprise Multimedia Server is a business communication solution that provides user-centric Unified Communications that fully adhere to the Session Initiation Protocol (SIP) standard, and is perfect for small to medium enterprises or small office/home office customers.


It gives business users a single point of contact for any form of communication - voice, e-mail, fax, SMS or instant message - regardless of where they are and what device, fixed or mobile, they want to use. Presence information, preference management and real-time monitoring of colleagues are available for all users on all devices.


Urban Gillström, head of Ericsson's enterprise business, says: "With this solution our customers can make the leap from traditional directory-centric communication to the converged, user-centric world of tomorrow. Its open architecture, scalability and manageability mean companies can be sure that their investment in Unified Communications infrastructure will be protected, and will add value, for years to come."


Powerful auto-provisioning capabilities for all components mean the Enterprise Multimedia Server is quick to install and easy to manage. The solution is supplied as a feature-rich 'single-box' solution including SIP server, application server and media server.


Its user-friendly applications and powerful web-based management features help enterprises gain full control of their communications, while built-in mechanisms to reduce roaming expenses, keep total cost of ownership down resulting in a rapid return on investment.


Ericsson is shaping the future of Mobile and Broadband Internet communications through its continuous technology leadership. Providing innovative solutions in more than 140 countries, Ericsson is helping to create the most powerful communication companies in the world.


 
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About the Ericsson Enterprise Multimedia Server


The Enterprise Multimedia Server can be scaled from 40 to 500 users, making it particularly suitable for the small and medium enterprises. It comes with a complete suite of embedded applications including: unified messaging (voice, fax and e-mail); SIP soft clients; SIP-based operator workstation; Ericsson's patented Mobile Extension Client; automated call distribution (ACD); SIP-based ACD client; interactive voice response (IVR); automated attendant; web-based conferencing portal; and conversation recording. The system also provides hot standby, security and redundancy without dropping of on-going calls.


The use of open standard interfaces and protocols - including SIP, SIMPLE, XML, LADP, QSIG, SNMP, MP3 and WAV - means the Enterprise Multimedia Server can be integrated easily with third-party applications or third-party SIP gateways and phones. The system also integrates with other Ericsson products, including the Ericsson Solidus eCare system, to provide a very powerful multimedia contact center solution.


The Enterprise Multimedia Server is designed to start small and scale up easily, offering a complete multimedia server solution that can be integrated into operator IMS infrastructure. For enterprises, the system offers a very strong solution for providing fixed-mobile convergence (FMC) with real-time collaboration capabilities on smartphones.


Its unique Mobile Client+ solution speeds up return on investment to just a few months by dramatically reducing mobile roaming costs. Advanced Least Cost Routing algorithms, automatic call-back mechanisms and support for temporary travel SIM cards for mobiles are just a few examples of system components that contribute to reduced total cost of ownership.
The Enterprise Multimedia Server offers multiple implementation scenarios, and can be deployed as a multi-tenant, multi-user system, with multiple levels of administration, making it suitable for shared-office environment.