Some still believe 5G is just another G
There are still businesses and professionals who doubt that 5G will be different from previous generations, and believe it to be just another G, albeit a little faster than 4G.
For these doubters, CSPs face a challenge in making the differences sharp and easy to remember. In this episode, we’ll explore questions like:
- Who will use 5G?
- What are the two vital experiences 5G we will use first?
- How can you differentiate 5G connectivity services?
- Who can build and operate 5G networks?
- Where can we expect to see 5G?
5G is different from previous generations on all these parameters.
Learn more in the next episode.
5G is not an isolated market inflection point
There are many superlatives surrounding 5G, and some feel it’s overhyped. Many question the ability of a single technology to drive such a profound change in the marketplace – and they would have been right if 5G was an isolated phenomenon.
5G represents a significant shift, but what makes it powerful is the interaction with adjacent technology shifts in the market. On this topic, we’ll address:
- How 5G transforms connectivity options in a material way
- How the performance bar shifts for cloud-based applications as capabilities move to the edge
- How 5G device proliferation beyond smartphones and fixed wireless terminals will affect us
- How to manage new data traffic flows and the operation of networks
- The new types of groundbreaking 5G-based services we should expect, and how they’ll change how businesses transfer knowledge.
This episode will give you insights into how these five technology shifts drive the innovation agenda forward and create a perfect storm in the market.
Framing and communicating the 5G value proposition
Everyone understands that 5G will be faster, some may have captured the importance of low latency, but far fewer have grasped how to fully leverage the array of powerful 5G attributes.
As we enter the third year of commercial 5G services, we can structure the overall value proposition into three main layers:
- What are the main architecture and business model foundations which 5G relies on?
- What should we consider to be the flagship capabilities of 5G?
- What is the icing on the cake, and what can we explore when the first two layers are in place?
We look at how to map and implement unique capabilities into each of these layers.
Creating a world map for 5G experiences
At the outset of the standardization of 5G, we focused in 2020 5G Practitioner's Guide on three main categories: enhanced mobile broadband, massive machine-type communication, and ultra-reliable low-latency communication. But along the way, we’ve seen a need to add new categories and break up some of them into more granular segments.
Ericsson would like to support you in understanding the main use cases and experiences in the 5G world, on the highest level, formulated as:
- Two main broadband categories
- Four cellular IoT categories.
This episode will make you a master in understanding what belongs in each category and the role of positioning new experiences to consumers and businesses.
An ecosystem driving a new economic system
Some service providers and businesses struggle to define their role in the 5G ecosystem, and the new 5G-enabled economy. This ecosystem shapes the key elements that realize any given use case or solution, while the economic systems map out a set of related segments of the broader market.
The new 5G economic system is significantly larger than the 4G economic system. Businesses are busy shaping their role for two types of opportunities:
- Transforming winners of the 4G economic system into 5G leaders
- Understanding new categories in the 5G economic system that did not exist in the 4G economic system.
This episode supports you with a more granular view of the broader 5G economic system as a tool to understand where your company can play.
Five episodes during the fall 2021
If you signed up to the Practitioner's Guide in 2020, you’ll receive email when new episodes are published.
If you’re new to the Practitioner’s Guide to 5G for Business, you’re welcome to sign up here for an exciting series. In addition to the blog posts, you can expect one-page cheat sheets that summarize each topic. We’re also keen to support you in how you and your team can leverage this material and take conversations further at the intersection of service providers and enterprises.
